Job Summary The Omnichannel Analytics Chapter Member is part of the Customer Engagement Excellence (CEE) team within the broader Value Delivery organization. CEE is an integrated global group focused on supporting capabilities across VALUE Delivery, including Commercial (Sales/Marketing), Market Access and Medical Affairs, to enhance delivery and outcomes to the business, whilst prioritizing ethical decision making. During all such activities, there is a need to ensure that the integrity and independence of Medical Affairs capabilities is not compromised.
The Chapter
Member is expected to proactively communicate and consult with their Chapter and Value Team Leads as necessary to ensure that the integrity and independence of Medical Affairs is maintained at all times.
The Omnichannel Analytics Chapter Member drives analytic activities and outcomes aligned with the Omnichannel Analytics Chapter, providing strategic analytic insights and actionable recommendations to stakeholders to support achievement of brand or pipeline objectives.
In the role of Chapter Member, the individual executes day-to-day activities within their assigned Value Team, with responsibilities that may vary according to the team s mandate. Within the Value Team, the Chapter Member focuses on resolving specific business challenges for the organization. Value Teams are established and evolve in response to changing business objectives, and Chapter Members serve as key business partners, applying their expertise to drive organizational results.
As a Value Team member, the individual collaborates with cross-functional resources to achieve defined objectives and outcomes, working from a prioritized backlog of tasks.
The Chapter Member works directly with the Value Team Lead to execute the team s strategy and deliverables in alignment with its mission.
The Chapter Member receives capability and skillset development under the guidance of the Chapter Lead, who provides coaching and mentoring within the Agile model.
Responsibilities and Accountabilities
Value Team Delivery
- Deliver day-to-day tasks and responsibilities as defined by the Value Team s mandate based on business objectives
- Support the Value Team Lead in executing the team s strategy and objectives
- Apply expertise to address and resolve specific business challenges identified by the Value Team, with a focus on achieving measurable outcomes as defined by the objectives
- Work collaboratively with cross-functional team members and stakeholders to accomplish prioritized objectives and deliverables Area specific Responsibility Accountability
- Lead and execute advanced analytics (e.g., campaign measurement, ROI, tactic optimization, promo mix, next best engagement) to identify opportunities, drive brand/pipeline strategies, and inform investment decisions.
- Provide consulting to key stakeholders in the campaign design/requirements gathering phase to ensure objectives are clearly defined and can be measured, content assets are properly tagged, and the campaign data is properly sourced to ensure integrity of the measurement.
- Work closely with Media agency partners on performance reporting construct and media execution governance.
- Provide actionable, context-based insights and recommendations to stakeholders.
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Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Omnichannel Analytics Expert (Bengaluru)
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