Job Summary

We are looking for an experienced and results-driven Marketing Manager to lead our brand positioning, lead generation, and customer engagement efforts. You will be responsible for planning, executing, and optimizing 360-degree marketing strategies to support our project launches, build brand awareness, and drive qualified leads.

Key Responsibilities

- Strategic Planning &
- Execution

- Develop and implement comprehensive marketing strategies for residential and commercial projects.

- Align marketing plans with sales targets, project timelines, and company goals.

- Brand Management

- Build and manage the brand image across all offline and online channels.

- Ensure consistency of brand messaging across campaigns, events, and communication.

- Lead Generation &

- Digital Marketing

- Drive qualified lead generation through performance marketing (Google Ads, Facebook, Instagram, SEO, etc.).

- Monitor and optimize digital campaigns for maximum ROI.

- Content &

- Creative Development

- Oversee the development of marketing collaterals: brochures, videos, presentations, emailers, etc.

- Coordinate with design teams and agencies for high-quality creative output.

- Event &

- Launch Management

- Plan and execute property launches, customer events, and channel partner meets.

- Coordinate with sales and operations for smooth event execution.

- Market Research &

- Insights

- Conduct competitor analysis,



customer segmentation, and market trend studies.

- Gather insights to improve marketing strategies and project positioning.

- Agency &

- Vendor Coordination

- Manage relationships with digital agencies, PR firms, media partners, and other vendors.

- Negotiate media buying, outdoor campaigns, and influencer partnerships.

- Reporting &

- Budgeting

- Track marketing performance metrics and prepare regular reports for leadership.

- Manage the marketing budget and ensure cost-effective campaign execution.

Qualifications &

- Skills

- Bachelors degree in Marketing, Business, or related field
- MBA preferred.

- 5–8 years of experience in marketing;

experience in real estate is a robust advantage.

- Strong understanding of both digital and traditional marketing channels.

- Proven experience in managing large-scale campaigns and lead-generation funnels.

- Excellent communication, project management, and leadership skills.

- Creative thinking with analytical problem-solving abilities.

- Familiarity with CRM tools (like Salesforce, Zoho), Google Analytics, and Ad platforms.

What We Offer

- Opportunity to be part of a high-growth, entrepreneurial environment.

- Work on marquee real estate projects shaping Bangalore’s skyline.

- Competitive compensation and performance-linked incentives.

- Collaborative and dynamic team culture.

📌 Marketing Manager (Bengaluru)
🏢 Definer Ventures
📍 Bengaluru