Job highlights
- 5+ years in growth and performance marketing with expertise in brand strategy, SEO, influencer marketing, and customer acquisition
- Lead MAHIR's marketing strategy, drive customer acquisition and retention, manage content and campaigns, optimize funnels with CAC and ROI targets, and build marketing team
Head of Marketing MAHIR (B2C) Prior STARTUP experience will be PREFERRED
We are looking for a Head of Marketing to own MAHIRs complete marketing function from brand building and content to customer acquisition and growth.
Key Responsibilities
- Own and execute MAHIRs overall marketing and growth strategy.
- Drive customer acquisition, activation and retention.
- Build MAHIRs brand across Instagram, YouTube, LinkedIn, SEO and other channels.
- Lead content, performance marketing, influencer/creator partnerships and campaigns.
- Build and optimize marketing funnels with transparent CAC, conversion and ROI targets.
- Conduct customer and competitor research to identify growth opportunities.
- Work closely with Product, Sales and Founders to drive business growth.
- Build and manage the marketing team, agencies and external partners.
- Track marketing performance through data and continuously improve results.
Required Skills Growth Marketing • Performance Marketing • Brand Strategy • Content • Social Media • SEO • Copywriting • Analytics • Influencer Marketing • Product Marketing • Customer Acquisition • Team Leadership
Qualifications
- Bachelor's degree in Marketing, Business, Commerce, Communications or a related field.
- MBA/PGDM in Marketing is preferred but not mandatory.
- 5+ years of proven marketing/growth experience.
- Fintech/financial services experience is an advantage.
📌 Marketing Head - Financial Services (Pune)
🏢 Mahir
📍 Pune