Company: BAI Infosolutions Private Limited – CoTrav

Location: Gurgaon (On-site)

Experience: 1–4 Years

Salary: Up to ₹5 LPA CTC

Employment Type: Full-time

Industry: Travel & Hospitality | Corporate Travel Services

About CoTrav

At CoTrav, we make corporate travel and mobility simpler for businesses. We believe that a robust brand is built through meaningful stories, fresh ideas, and consistent communication. We’re looking for a creative mind who understands social media, enjoys experimenting with content, and wants to play an active role in shaping how our brand connects with its audience.

If you love spotting trends, creating scroll-stopping content, and turning ideas into engaging stories, this could be your next opportunity.

What You’ll Do

- Own our social media presence: Manage Instagram, Facebook, LinkedIn, X (Twitter), and YouTube with platform-specific content strategies.
- Bring ideas to life: Create engaging captions, hooks, hashtags, posts, reels, carousels, shorts, and other creative content.
- Plan and execute: Build weekly and monthly content calendars and ensure consistent, timely publishing.
- Stay ahead of trends: Explore viral formats, trending topics, competitor activity, and new ways to connect with our audience.
- Collaborate creatively: Work with designers, video editors, and internal teams to transform ideas into impactful content.
- Build conversations: Engage with our audience by monitoring comments, messages, mentions, and interactions.
- Support campaigns: Contribute to brand campaigns, influencer collaborations, company events,



and special initiatives.
- Track what works: Monitor reach, engagement, impressions, follower growth, and content performance to improve results.
- Experiment and grow: Bring new ideas, test different formats, and identify opportunities to increase organic reach and brand visibility.

What We’re Looking For

- 1–4 years of experience in social media management, content creation, or digital marketing.
- Strong writing skills with an eye for engaging, audience-friendly content.
- Hands-on understanding of Instagram, Facebook, LinkedIn, X, and YouTube.
- Familiarity with Canva, Meta Business Suite, and social media scheduling tools.
- Understanding of reels, short-form videos, current trends, and platform-specific content.
- Basic video editing skills are an advantage.
- A creative mindset, curiosity, attention to detail, and willingness to experiment.
- Someone who takes ownership, follows through, and can turn ideas into execution.

What You Can Expect at CoTrav

- Creative ownership: Bring your ideas to the table and take them from concept to execution.
- Room to experiment: Explore new formats, trends, campaigns, and content styles.
- Cross-functional exposure: Collaborate with different teams and discover stories worth sharing.
- Visible impact: See how your work contributes to brand awareness, engagement, and business growth.
- Learning through execution: Build your skills by working on real campaigns and practical projects.
- A chance to make your mark: Help shape the brand’s voice and build a stronger digital presence.

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