Department: Influencer Marketing
Location: Mumbai
Key responsibilities:
- End-to-End Influencer Scouting: Identify, research, and shortlist relevant influencers and content creators based on campaign briefs, brand requirements, audience demographics, engagement rates, and budget.
- Campaign Planning &
- Execution:
Manage influencer campaigns from start to finish, ensuring smooth coordination, timely execution, and delivery of campaign objectives.
- Multi-Tier Influencer Campaigns: Work on campaigns across all creator categories, from Nano and Micro to Macro and Mega influencers.
- Creator Coordination: Handle communication with influencers and their managers, negotiate commercials, coordinate deliverables, and ensure timely content submissions.
- Campaign Ownership: Take complete ownership of assigned campaigns, managing timelines, deliverables, approvals, creator follow-ups, and overall execution.
- Shoot Coordination: Attend on-ground shoots whenever required to ensure creators follow the brief and content is executed as per the brand's expectations.
- Content &
- Quality Checks: Ensure creator content aligns with brand guidelines, campaign briefs, and client expectations before it goes live.
- Reporting &
- Tracking: Maintain campaign trackers, monitor deliverables, and ensure all campaign-related information is updated and documented.
- Internal &
- Client Coordination: Work closely with internal teams, account managers, and clients to ensure seamless campaign execution and timely communication.
Requirments:
- Robust communication, negotiation, and coordination skills.
- Understanding of influencer marketing, social media trends, and creator ecosystems.
- Ability to manage multiple campaigns simultaneously and meet deadlines.
- Strong ownership, problem-solving, and organisational skills.
- A proactive approach with the ability to manage campaigns independently from scouting to execution.
If interested, share your resume on
[email protected]
📌 Influencer Marketing Executive (Mumbai)
🏢 Vigor Space
📍 Mumbai