Influencer Marketing Executive (India)

Influencer Marketing Executive (India)

15 Oct
|
Autofy
|
India

15 Oct

Autofy

India

Salary: ₹16,000–₹18,000/month + Incentives

Type: Full-time (Remote)

About Us

Autofy is a fast-growing D2C Auto Accessories brand known for creative, high-performance products that enhance the driving experience. Our products are top-rated on Amazon and Flipkart and are trusted by a growing network of offline dealers across India. We are customer-focused, performance-driven, and committed to expanding our brand presence across digital platforms.

We are looking for a proactive, creative, and result-oriented Influencer Marketing Executive with prior experience in influencer marketing to drive brand awareness, engagement, and sales through strategic influencer collaborations.

Role Overview

As an Influencer Marketing Executive, you will be responsible for identifying relevant influencers, managing creator outreach, negotiating collaboration terms, coordinating campaigns, and tracking performance. The ideal candidate should have 6 months to 1 year of hands-on experience in influencer marketing and a strong understanding of influencer outreach and campaign management.

Key Responsibilities

- Identify and research relevant influencers and content creators across Instagram, YouTube, and other social media platforms.
- Conduct daily influencer outreach through Instagram DMs, emails, and WhatsApp.
- Negotiate collaboration terms, budgets, deliverables, and timelines with influencers.
- Manage barter and paid influencer collaborations.
- Build and maintain long-term relationships with influencers and content creators.
- Coordinate campaign briefs,



product dispatches, content approvals, and publishing schedules.
- Follow up with creators to ensure timely delivery of Reels, Stories, and other agreed content.
- Track campaign performance, including views, reach, engagement, and conversions wherever measurable.
- Maintain influencer databases, campaign trackers, and performance reports using MS Excel or Google Sheets.
- Research competitor campaigns, trending creators, and new influencer marketing opportunities.
- Coordinate with internal teams to align influencer campaigns with brand objectives and product launches.

Requirements

- Prior 6 months to 1 year professional experience in influencer marketing is mandatory.
- Hands-on experience with influencer outreach, negotiations, and collaboration management.
- Excellent communication, negotiation, and relationship-building skills.
- Familiarity with Instagram, YouTube, creator discovery, and social media trends.
- Proficiency in MS Excel or Google Sheets for maintaining databases and tracking campaigns.
- Ability to manage multiple collaborations and ensure consistent follow-ups.
- Self-motivated, organised, proactive, and capable of working independently in a remote environment.

We are looking for a self-starter who takes ownership, communicates effectively, and understands how to turn influencer collaborations into meaningful brand growth. The ideal candidate should be comfortable managing campaigns independently and contributing directly to Autofy’s marketing goals.

📌 Influencer Marketing Executive (India)
🏢 Autofy
📍 India

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