Job highlights

- Obtain required certifications (FSSC 2,organic,etc.)

- Mandatory: Bachelors degree in Food Science,Food Technology,Chemical Engineering,or related discipline

- Preferred: Masters degree in Food Technology,Dairy Technology,or Food Business Management

- Minimum 8-10 years

- Minimum 5+ years
- of experience in NPD / R&D; / Product Development in FMCG food industry

New Product Development (NPD) Head

Company : GoDesi Mandi (FMCG - Indian Sweets &

- Snacks)

Location: Bengaluru

:

1. New Product Development &
- In ation Strategy

- Develop &
- Execute NPD Roadmap: Create and manage a robust product roadmap aligned with business strategy, ket trends, and growth targets. Balance short-term launches (seasonal, tactical) with long-term in ation (platform development, category expansion).

- Identify ket Opportunities: Conduct ket research, consumer trend analysis, and competitive intelligence to identify unmet consumer needs and growth opportunities in traditional sweets, healthy snacks, functional foods, and adjacent categories.

- Concept Development: Lead ideation workshops, evaluate current product concepts, and prioritize NPD projects based on strategic fit, commercial potential, technical feasibility, and risk assessment.

1. Product Formulation &
- Technical Development

- Formulation &
- Recipe Development: Lead or oversee development of product formulations, recipes, and process specifications that meet consumer taste/texture expectations, cost targets, and regulatory requirements. Work with food technologists and R&D; specialists.

- Process Optimization: Identify optimal manufacturing processes, ingredient combinations, and processing parameters that ensure product consistency,



quality, shelf stability, and manufacturability at scale.

- Cost Management: Develop products within target cost parameters; identify cost-reduction opportunities through ingredient sourcing, process efficiency, and packaging optimization; achieve 15-20% cost reduction targets where applicable.

- Quality &

- Compliance: Ensure all products meet FSSAI/food safety standards, HACCP protocols, GMP requirements, and internal quality standards. Obtain required certifications (FSSC 2 , organic, etc.).

3.Testing, Validation &

- Consumer Insight

- Sensory &
- Consumer Testing: Lead consumer tests, focus groups, taste panels, and quantitative surveys to vali product concepts and inform product improvements. Ensure product resonates with target consumers.

- Shelf-Life &

- Stability Testing: Oversee accelerated shelf-life studies, microbial testing, and quality checks to ensure products maintain quality throughout the intended shelf life.

- Nutritional Validation: For functional/health-positioned products, ensure nutritional claims are substantiated, vali by third parties, and compliant with regulations (FSSAI, NIN guidelines).

- 4.Packaging &

- Go-to- ket Development

- Packaging Strategy: Define packaging requirements (material, size, design, messaging) that support product positioning,



protect product quality, and align with consumer expectations and regulatory requirements.

- Launch Readiness: Develop comprehensive go-to- ket plans including launch timeline, channel strategy, trade support, consumer keting, and sales enablement. Coordinate with internal teams on launch execution.

- Product Documentation: Maintain comprehensive product documentation (formulations, process specs, SOP, allergen larations, nutritional facts) for regulatory, quality, and training purposes.

- 1. Team Leadership &
- Capability Building

- Lead NPD Team: Manage and mentor a team of food technologists, product developers, and support staff. Set clear objectives, provide coaching, and foster a culture of in ation and continuous improvement.

- Capability Development: Identify knowledge gaps; drive training and skill development in food science, process technology, consumer research, and product in ation.

Requirments:

- Mandatory: Bachelors degree in Food Science, Food Technology, Chemical Engineering, or related discipline

- Preferred: Masters degree in Food Technology, Dairy Technology, or Food Business Management

- Minimum 8-10 years of experience in NPD/R&D;/Product Development in FMCG food industry

- Minimum 5+ years in a leadership/management role overseeing NPD teams and projects

- Successfully launched 8+ consumer food products from concept to ket

- Managed P&L; for NPD products; achieved gin and growth targets

- Experience with product scaling from pilot to full manufacturing scale

- Experience navigating food safety, regulatory compliance, and FSSAI approvals

📌 Head New Product Development (Bengaluru)
🏢 Godesi
📍 Bengaluru