Job highlights

- Experience with CRM integration and marketing automation platforms (e.g.,HubSpot,Salesforce)
- . Website Management & Conversion Optimization: Oversee website content,landing pages,and performance with a focus on user experience and lead conversion
- Proven experience in B2B marketing within the IT services / products domain

We are looking for a results-driven B2B Digital Marketing Specialist with a solid background in IT services and products to lead and execute our digital marketing strategy. This role is ideal for someone who thrives in a fast-paced environment, is data-savvy, and can craft campaigns that drive measurable results across the digital spectrum.

Key Responsibilities:

- Content Marketing: Develop and manage engaging, value-driven content tailored to IT decision-makers and tech-savvy buyers.
- SEO & SEM: Drive organic and paid traffic through robust SEO strategies and Google Ads campaigns.
- Social Media Marketing: Manage B2B social media accounts with a focus on thought leadership, lead generation, and audience engagement.
- Email Marketing: Plan and execute targeted email campaigns for lead nurturing, product updates, and newsletters.




- Website Management & Conversion Optimization: Oversee website content, landing pages, and performance with a focus on user experience and lead conversion.
- Performance Analytics: Monitor, analyze, and report on campaign KPIs, using data insights to continuously improve performance.
- Cross-Functional Communication: Collaborate with product, sales, and tech teams to align marketing strategies with business goals. Must-Have Skills:

- Proven experience in B2B marketing within the IT services/products domain.
- Hands-on expertise in content marketing, SEO/SEM, social media, email marketing, and website optimization.

- Strong analytical mindset with experience in performance tracking tools (Google Analytics, HubSpot, etc.).
- Exceptional written and verbal communication skills.

Nice to Have:

- Experience with CRM integration and marketing automation platforms (e.g., HubSpot, Salesforce).
- Basic graphic design skills using tools like Canva, Adobe Creative Suite, or similar.

- Exposure to PR and influencer outreach strategies tailored to B2B platforms like LinkedIn.

📌 Digital Marketing Specialist (Gurugram)
🏢 Velocitai Digital
📍 Gurugram