Company Description

Sardiwal Tech is a digital solutions company with over seven years of practical IT experience, helping startups, growing businesses, and established organizations turn ideas and business challenges into functional products. The team builds websites, web applications, mobile apps, custom software, AI solutions, business automation, and e-commerce platforms tailored to real-world workflows. Using modern technologies and scalable architectures, Sardiwal Tech focuses on performance, usability, and measurable business impact.

Clients benefit from clear communication, end-to-end support from concept to launch, and long-term technology partnerships. The company’s mission is to create digital solutions that help businesses work smarter, serve customers better, and grow faster.

Role Description The Digital Marketing Specialist (SEO Focus) will plan and execute search engine optimization strategies that improve rankings, organic traffic, and lead generation for both client projects and Sardiwal Tech, in a full-time, on-site role based in Zirakpur Panchkula. Daily responsibilities include keyword research, competitor analysis, on-page optimization (title tags, meta descriptions, headings, internal linking, image alt text), and basic technical SEO audits covering site speed, mobile-friendliness, indexing, sitemaps, and schema markup. The role also involves local SEO and Google Business Profile optimization, off-page activities such as backlinks, directory submissions, and guest posts, and creating SEO-friendly content briefs in coordination with writers and designers.





The specialist will monitor performance through Google Analytics and Search Console, track keyword rankings, and prepare regular reports with clear, actionable insights. They will collaborate closely with designers, developers, and project managers to ensure websites and applications are SEO-ready from launch. Additional tasks include supporting social media and other digital growth activities, researching industry trends and Google algorithm updates, and identifying new channels for organic growth.

Qualifications

Approximately 2 years of hands-on SEO experience across on-page, off-page, technical, and local SEO

Strong keyword research and content optimization skills, with the ability to improve rankings and organic traffic

Web Analytics skills, including Google Analytics and Search Console, to track performance, interpret data, and make data-informed recommendations

Experience with Google Business Profile management and local SEO

Working knowledge of basic HTML/CSS and CMS platforms such as WordPress

Clear and professional communication skills for collaboration with team members and clients, including regular reporting

Solid organizational skills, attention to detail, and the ability to manage multiple projects simultaneously

Experience with SEO tools (SEMrush, Ahrefs, Ubersuggest, etc.), social media marketing, paid advertising (Google Ads), or marketing automation is beneficial

Familiarity with Canva, email marketing platforms, or AI-assisted content and SEO tools is an advantage

📌 Digital Marketing Specialist (Panchkula)
🏢 Sardiwal Tech
📍 Panchkula