15 Oct
|
Jain Construction
|
Gurugram
15 Oct
Jain Construction
Gurugram
Company Description Prot-Official is a fashion brand that focuses on empowering modern professional women through thoughtfully designed apparel and accessories. Positioned as a bridge between luxury and moderate fashion, the brand offers “bridge fashion” that helps customers feel elevated and confident in their everyday lives. Prot-Official emphasizes diversity and uniqueness in its collections, supporting an assertive and polished look for a range of professional settings.
From accessories to power suits, the brand is dedicated to helping individuals express their personal style while feeling strong and self-assured.
Role Description The Digital Marketing Executive will manage and execute online marketing initiatives to build brand awareness and drive customer engagement for Prot-Official. This full-time, on-site role based in Gurugram includes planning and running social media campaigns, creating web content aligned with brand voice, and coordinating digital promotions and collaborations. The individual will track and analyze website and campaign performance using web analytics tools, optimize content and marketing strategies based on data insights, and support email marketing and influencer outreach.
The role also involves close collaboration with design, sales, and leadership teams to ensure consistent messaging and effective digital storytelling across all platforms.
Qualifications
- Candidates should possess strong Marketing skills, including campaign planning, brand positioning, and basic knowledge of fashion or retail marketing.
- Candidates should possess excellent Communication skills, with the ability to create compelling messaging and collaborate effectively with cross-functional teams.
- Candidates should possess Social Media Marketing skills, including experience managing brand accounts, creating content calendars, and engaging with online communities.
- Candidates should possess Web Content Writing skills, with the ability to write clear, engaging, and brand-aligned content for websites, blogs, and digital campaigns.
- Candidates should possess Web Analytics skills, including familiarity with tools such as Google Analytics or similar platforms to monitor performance and optimize campaigns.
- Relevant qualifications include a bachelor’s degree in Marketing, Communications, Business, or a related field, and prior experience in digital marketing, preferably in fashion or consumer brands.
- Additional beneficial skills include basic design or creative tools (e.g., Canva, Adobe Creative Suite), understanding of SEO principles, solid organizational abilities, and a proactive, data-informed approach to problem-solving.
📌 Digital Marketing Executive (Gurugram)
🏢 Jain Construction
📍 Gurugram