We are looking for a creative and result-oriented Digital Marketing Executive to manage digital marketing activities for Automobile brands. The candidate will be responsible for promoting vehicle models, increasing brand awareness, generating customer enquiries and sales leads, managing social media platforms, and supporting dealership sales through effective digital marketing strategies.

1. Key Responsibilities

A.

Digital

Marketing &

- Lead Generation

- Plan and execute digital marketing campaigns for automobile brands.

- Generate quality leads for current car sales, test drives, exchange offers, and vehicle bookings.

- Run and optimize Google Ads and Meta Ads campaigns.

- Monitor campaign performance, lead quality, cost per lead, and conversions.

- Coordinate with the sales team to ensure timely follow-up on digital enquiries.

B.

Social Media

Management

- Manage Facebook, Instagram, YouTube, and other relevant social media platforms.

- Create and publish engaging posts, reels, videos, and promotional content.

- Promote new vehicle launches, festive offers, discounts, finance schemes, and dealership events.

- Develop brand-specific content while maintaining each brand's guidelines.

- Monitor customer engagement, comments, messages, and online enquiries.

C.

Content

Creation &

- Branding

- Create promotional creatives, banners, videos, and advertisements using Canva or similar tools.

- Develop marketing content for Hyundai and other automobile brands handled by the company.

- Coordinate with the sales team for product information, offers, and promotional campaigns.

- Ensure consistency in brand identity, messaging, and visual presentation.

D. Website, SEO &

- Online Presence





- Manage website content, vehicle listings, offers, and landing pages.

- Implement basic SEO activities to improve online visibility.

- Maintain and update Google Business Profiles for dealership locations, where applicable.

- Monitor online reviews and support reputation management.

E. Reporting &

- Analysis

- Prepare daily, weekly, and monthly digital marketing reports.

- Track leads, test-drive enquiries, campaign performance, and conversions.

- Analyze campaign results and recommend improvements.

- Monitor competitor activities, local market trends, and promotional strategies.

1. Required Skills &
- Qualifications

- Graduate in Marketing, Business Administration, or a related field preferred.

- 1–3 years of experience in digital marketing; automobile industry experience will be an advantage.

- Practical knowledge of Google Ads, Meta Ads, and lead generation.

- Experience in social media management and content creation.

- Basic knowledge of SEO, Google Analytics, and Google Business Profile.

- Proficiency in Canva and basic video editing tools.

- Strong communication, analytical, and coordination skills.

- Ability to manage multiple brands and marketing campaigns simultaneously.

1. Key Performance Indicators (KPIs)

- Quality leads generated for vehicle sales and test drives.

- Cost per lead and campaign conversion rate.

- Social media reach, engagement, and audience growth.

- Number of test-drive enquiries and sales opportunities generated.

- Timely execution of brand campaigns and promotional activities.

- Monthly reporting accuracy and campaign optimization.

Pay: ₹20,000.00 - ₹35,000.00 per month

Benefits

- Provident Fund

Work Location: In person

📌 Digital Marketing Executive (Ranchi)
🏢 Aryesh capital
📍 Ranchi