Digital Manager, Assistant Manager - Outreach (Bengaluru)

Digital Manager, Assistant Manager - Outreach (Bengaluru)

15 Oct
|
M. S. Ramaiah School Of Advanced Studies
|
Bengaluru

15 Oct

M. S. Ramaiah School Of Advanced Studies

Bengaluru

Digital Manager, Assistant Manager - Outreach, Secretary Vacancy Recruitment Notification

Job Summary We are looking for a well-organized and responsible Secretary to provide administrative and clerical support to ensure the effective operation of the office The candidate will assist managers, handle communication, maintain records, and coordinate office activities

Role Responsibilities Manage and maintain office schedules, meetings, and

Handle incoming calls, emails, and correspondence

Prepare reports, letters, and documents as required

Maintain filing systems and office records

Coordinate meetings, take minutes, and follow up on

Assist in organizing office operations and procedures

Handle confidential information with professionalism

Support management with administrative tasks

Requirements Proven experience as a Secretary, Administrative Assistant, or similar role

Good communication and interpersonal skills

Proficiency in MS Office (Word, Excel, Outlook)

Strong organizational and time-management skills

Ability to multitask and work independently

Preferred Prior office administration experience

Knowledge of basic office equipment and procedures

Scale of Pay As per University norms

Role Responsibilities Support the development and execution of the university s outreach and student recruitment strategy in alignment with annual admission targets

Plan, supervise, and monitor outreach activities across assigned regions, including school/PU college visits, feeder institution engagement, education fairs, and recruitment events

Lead and guide Outreach Executives, allocate territories, set activity targets, review performance, and provide on-ground support and mentoring

Build, manage, and sustain strategic relationships with Principals, Heads of Institutions, Career Counsellors, and key education partners to enable long-term institutional collaborations

Coordinate and participate in high-impact outreach initiatives such as Open Days, Admission Drives, Entrance Tests, campus visits,



and special recruitment campaigns

Oversee lead generation and conversion processes, ensure accurate data capture in CRM/admission systems, and work closely with the Admissions Team to improve conversion ratios

Analyze outreach performance data, prepare MIS reports, track trends, and present insights and recommendations to senior management

Ensure consistent brand representation of the university during all outreach activities, events, and communications

Plan outreach calendars, travel schedules, and resource deployment; monitor expenses and ensure adherence to approved budgets and reporting norms

Gather and share market intelligence, including student preferences, competitor activities, and regional demand trends, to support admissions and marketing strategy

Coordinate closely with Admissions, Marketing, Academic Schools, Digital, and Operations teams to ensure seamless execution of outreach initiatives

Ensure compliance with university policies, outreach SOPs, and ethical recruitment practices

Qualifications & Experience

Any master s degree, preferrable MBA in Marketing Experience: Minimum of 5+ years in a Higher Education Institutions/University in the field of Marketing/Admissions

Role Responsibilities To coordinate with the University Webmaster to ensure the university website is up-to-date, user-friendly, and effectively communicates information to students, parents,

and other stakeholders

This also includes optimizing the website for search engines (SEO) to improve visibility

Handling the Universitys social media accounts, creating and curating content to engage with the community,

showcase student achievements,



and promote upcoming events and post-event updates

Monitoring social media trends and engaging in conversations relevant to the

Coordinating with the SPOC of each Faculty/School for regular updates on upcoming events and post-event details for further regular updates on the website and Social media

Collecting and analyzing data related to website traffic and social media engagement

Using this, data assessment on the effectiveness of strategies and campaigns to be made,

and make data-driven decisions to improve outcomes

Generate and manage digital content, such as blog posts,

videos, infographics, and podcasts that provide value to students, parents, and the broader education community

Coordinating for creative designing for both pre-and post-

events organized at the university level

Ensuring the universitys digital assets, including student data and online platforms, are secure and compliant with

Strategizing to improve the Organic reach of the University pages and also work towards increasing followers on the

Engaging followers/viewers with some kind of continuous

Working closely with various departments, including admissions, marketing, IT, and academic teams, to align digital efforts to meet the overall university objectives

Regular monitoring of communications on Social media platforms, addressing any issues or negative feedback

Developing and overseeing a monthly calendar to ensure timely and efficient promotion on various platforms

Collaborating with a content writer to facilitate the creation of diverse content catering to different needs and

Assisting the Admissions and Marketing team by overseeing paid campaigns associated with admissions

Utilizing Google AdWords to enhance the universitys

Qualifications & Experience

Any master s degree, preferrable MBA in Marketing Experience: Minimum of 7+ years in a Higher Education Institutions/University in the field of Marketing/Admissions

📌 Digital Manager, Assistant Manager - Outreach (Bengaluru)
🏢 M. S. Ramaiah School Of Advanced Studies
📍 Bengaluru

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