WE ARE HIRING!

Copywriter – Educational Content

Anjion Learning LLP | EdTech Industry

Location: Ernakulam, Kerala

Anjion Learning is looking for a talented, research-oriented, and creative Copywriter with experience in developing educational content to join our content and marketing team.

The ideal candidate should be able to transform complex information into clear, accurate, engaging, and learner-friendly content. The role involves writing educational scripts, social media content, promotional copy, course descriptions, and other learning-related materials.

IMPORTANT: Prior experience in developing educational content for EdTech companies, coaching institutes, educational platforms, or academic organisations is mandatory.

Key Responsibilities

1. Educational Content Development

* Develop scripts for educational videos, Reels, YouTube Shorts, and long-form explainers.
- Write clear and engaging content on academic subjects and general knowledge topics.
- Simplify complex concepts into easy-to-understand explanations without compromising accuracy.
- Develop topic-based educational series, storytelling scripts, and concept explanation content.
- Research and verify facts using reliable sources before publishing.
- Adapt content to suit different learner levels, formats, and learning objectives.

1. Social Media & Digital Copywriting

* Write compelling captions, hooks, headlines, and descriptions for educational content.
- Develop scripts and copy for Instagram, YouTube, Facebook, LinkedIn, and other relevant platforms.
- Create content for educational campaigns, student engagement initiatives, and awareness programmes.
- Develop engaging opening lines and calls to action that encourage meaningful audience interaction.
- Adapt messaging to suit platform-specific formats and audience preferences.

1. Marketing & Promotional Copy

* Write persuasive copy for course launches,



admission campaigns, webinars, and promotional activities.
- Develop landing-page content, course descriptions, brochures, advertisements, and email or WhatsApp campaigns.
- Create student-focused messaging that communicates course benefits, features, and learning outcomes clearly.
- Collaborate with the sales and marketing teams to develop content that supports lead generation and student enrolments.
- Maintain consistency in brand voice, messaging, and communication standards.

1. Research & Content Accuracy

* Conduct research using credible sources, official documents, and reliable reference materials.
- Verify facts, statistics, dates, names, and subject-specific terminology.
- Work with faculty members and academic teams to ensure the correctness of educational content.
- Update content when required and maintain organised records of research materials and scripts.
- Ensure originality, readability, grammatical accuracy, and appropriate use of sources.

1. Team Collaboration & Content Planning

* Coordinate with video editors, graphic designers, academic mentors, faculty members, and digital marketers.
- Develop content calendars and contribute ideas for new educational series and campaigns.
- Write scripts according to production requirements, target audience, and publishing schedules.
- Incorporate feedback and complete revisions within deadlines.
- Track content performance and use audience engagement insights to improve future content.

Eligibility Criteria





- Prior experience in developing educational content is mandatory.
- Bachelor’s degree in English, Journalism, Mass Communication, Humanities, Education, or a related discipline is preferred.
- Excellent writing, editing, proofreading, and research skills.
- Ability to simplify complex concepts into clear, engaging, and accurate content.
- Strong command of English; proficiency in Malayalam is an advantage.
- Ability to write in different styles, including educational, conversational, storytelling, and promotional formats.
- Understanding of social media content formats, audience engagement, and digital marketing principles.
- Solid attention to detail, originality, time management, and willingness to meet deadlines.

Preferred Qualifications

- Experience working with EdTech companies, online coaching institutes, educational YouTube channels, or academic content teams.
- Experience writing educational scripts for competitive examination preparation, general studies, history, polity, economics, current affairs, or similar subjects.
- Familiarity with writing scripts for short-form videos, long-form educational videos, and concept explainers.
- Understanding of SEO writing, content marketing, and conversion-focused copywriting.
- Ability to use AI-assisted writing and research tools responsibly, with independent fact-checking and original editing.

What We Offer

- An opportunity to create impactful educational content for a growing learning platform.
- Exposure to a wide range of academic subjects and digital content formats.
- Collaboration with educators, content creators, and marketing professionals.
- Opportunities to develop expertise in educational writing, storytelling, and content strategy.

Pay: ₹12,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Copywriter (Palarivattom)
🏢 Anjion Learning
📍 Palarivattom