Location: South Delhi

Employment Type: Full time

About the RoleWe are looking for a creative and passionate Content Strategist to drive content marketing and brand-building initiatives across our brands. The ideal candidate will be responsible for creating compelling content, managing social media, increasing brand awareness, and developing strategies that drive engagement and business growth.

Key Responsibilities

- Develop and execute content strategies aligned with brand and business goals.
- Create engaging content for social media, blogs, websites, email campaigns, and marketing materials.
- Manage and maintain content calendars across all brands.
- Plan and execute social media campaigns to increase engagement, followers, and brand visibility.
- Conceptualize and write scripts for reels, videos, and other digital content.
- Collaborate with cross-functional teams to create accurate and impactful content.
- Coordinate PR opportunities, media interactions, and brand collaborations.
- Ensure content consistency, tone of voice, and brand guidelines are maintained across all channels.
- Monitor content performance and identify opportunities for improvement.

What You'll Deliver
- Monthly content calendars




- Social media content and account management
- Blog articles and website content
- Reels, video concepts, and scripts
- Email campaigns and marketing copies
- E-books, guides, case studies, and whitepapers
- Webinar and YouTube content planning
- Influencer and brand collaboration initiatives

Success Metrics
- Growth in social media followers and engagement
- Increased brand awareness and online visibility
- Improved website traffic and audience retention
- Growth in subscriber base and content reach
- Contribution towards lead generation and brand-building goals

Requirements
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 1-3 years of experience in Content Marketing, Content Strategy, or Social Media Marketing.
- Excellent written and verbal communication skills.
- Strong understanding of social media trends, content marketing, and branding.
- Ability to manage multiple projects and brands simultaneously.
- Creative mindset with strong attention to detail.

If you love storytelling, content creation, and building brands through impactful marketing, we'd love to hear from you! ?

📌 Content Strategist (New Delhi)
🏢 Carry My Pet
📍 New Delhi