Agency & Referral Development Manager – B2B Partnerships & Channel Development

We are looking for an experienced Agency & Referral Development Manager to build and expand recurring business opportunities through agency partnerships, referral networks, consultants, web development companies, software companies, and white-label collaborations.

The role focuses on identifying potential business partners, initiating professional conversations, presenting collaboration opportunities, managing follow-ups, and developing long-term relationships that generate qualified leads and recurring business.

The ideal candidate will have experience in B2B business development, partner acquisition, agency relationships, referral development, or channel sales, with the ability to independently develop external business relationships and create sustainable growth opportunities.

Key Responsibilities

- Identify and research potential agency partners, consultants, web development companies, software companies, freelancers, and other relevant businesses.
- Conduct targeted outreach to agency owners, business founders, consultants, and decision-makers to explore partnership opportunities.
- Develop referral, white-label, outsourcing, and channel partnership opportunities to generate recurring business.
- Present company services, capabilities, case studies, and collaboration models to prospective partners.
- Understand partner requirements and identify opportunities for mutually beneficial business relationships.
- Manage partner conversations, meetings, follow-ups, and commercial discussions.
- Build and maintain long-term relationships with agencies and referral partners to encourage repeat business.




- Identify opportunities where partners can refer clients or outsource digital marketing, web development, software, or related services.
- Coordinate proposals, service requirements, pricing discussions, and partnership arrangements with relevant internal teams.
- Maintain accurate records of partner outreach, discussions, follow-ups, opportunities, and business generated.
- Monitor partnership opportunities and focus on developing a consistent pipeline of qualified referrals and recurring projects.
- Take ownership of partner outreach and relationship development to support long-term business growth.

Experience Requirements Freshers are not eligible for this role.

Candidates should have relevant professional experience in one or more of the following areas:

- B2B Business Development
- Agency Relationship Management
- Referral Business Development
- Channel Sales and Partner Acquisition
- Strategic Partnerships
- White-Label Business Development
- B2B Service Sales

Experience in digital marketing, web development, software, IT services, SaaS, or related B2B service industries will be preferred. Who Can Apply?

Candidates can apply if they have:

- Previous professional experience in B2B business development, agency relationships, referral development, partnerships, or channel sales.
- The ability to identify and approach agencies, consultants,



software companies, web development companies, and other potential referral partners.
- Strong communication, networking, and relationship-building skills.
- The ability to explain company services, partnership benefits, and collaboration models professionally.
- Experience managing follow-ups and developing long-term business relationships.
- An understanding of white-label services, referral arrangements, outsourcing opportunities, and recurring business models.
- Confidence communicating with business owners, agency founders, consultants, and senior decision-makers.
- The ability to independently manage outreach, partnership discussions, follow-ups, and chance development.
- Strong commercial awareness and the ability to identify mutually beneficial business opportunities.
- A results-oriented approach focused on generating qualified business opportunities through external partnerships.

Required Skills Agency Development · Referral Business Development · B2B Business Development · Channel Development · Strategic Partnerships · Partner Acquisition · Agency Outreach · Partner Relationship Management · White-Label Business Development · Referral Marketing · Lead Generation · Client Acquisition · Business Networking · Service Presentation · B2B Sales · Follow-Up Management · Negotiation · Commercial Discussions · CRM Management

Pay: ₹20,000.00 - ₹40,000.00 per month

Benefits

- Cell phone reimbursement
- Food provided

Ability to commute/relocate:
- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person

📌 Agency & Referral Development Manager (Anand Vihar)
🏢 Web5G Technology
📍 Anand Vihar