- Requirements: Must have Technical Skills .
- Must have Non-Technical Skill . Strong attention to detail
- . Good communication skills
- Good to have Technical Non-Technical Skills . Statistical Knowledge
Ad Performance Reporting Analyst Key Responsibilities:
- Create and distribute reporting on key performance indicators on a daily / weekly / monthly basis.
- Generate excel / BI tool models to monitor and optimize daily marketing performance across channels like Facebook, LinkedIn, Google and blend with data from Salesforce and Marketo
- Extract, transform and blend data from multiple sources to create datasets on which models are built and research is conducted.
- Assist the Marketing team by providing pacing reports daily which help them better optimize delivery and hit their delivery goals on time.
- Provide business insights on all KPIs.
- Automate manual excel reports or move them to other business intelligence tools to increase efficiency and add value.
Requirements: Must have Technical Skills
- Excellent knowledge of Microsoft Excel;
- Analytical abilities;
- Data visualization.
Must have Non-Technical Skill
- Strong attention to detail;
- Good communication skills;
- Team Player;
- Email etiquette;
- Excellent presentation skills
- Innovative and creative thinking.
Valuable to have Technical Non-Technical Skills
- Statistical Knowledge;
- Online Advertising;
- Digital Media functions;
- Data Modelling basics.