? WE'RE HIRING | BUSINESS DEVELOPMENT MANAGER – SHRINK SLEEVES & PRINTED PACKAGING

? Recruitment Partner: Aurafest Management Services Pvt. Ltd.

? Department: Sales & Business Development

? Industry: Shrink Sleeves | Printed Labels | Flexible & Printed Packaging

? Hiring Locations: Mumbai | North India | South India

? Experience: 5–12 Years

? Employment Type: Full-Time

? ABOUT THE ROLE

Aurafest Management Services Pvt. Ltd. is hiring on behalf of a leading company in the shrink sleeves and printed packaging industry for an experienced and result-oriented Business Development Manager.

The selected candidate will be responsible for driving regional business growth through current customer acquisition, key account development, and achievement of sales and revenue targets.

Candidates must have relevant B2B sales experience in shrink sleeves, printed labels, or closely related printed packaging products, along with a strong understanding of customer applications, printing requirements, commercial negotiations, and the complete sales cycle.

? KEY PRODUCTS & INDUSTRY KNOWLEDGE

? Shrink Sleeves and Printed Shrink Sleeves

? BOPP Shrink Sleeves and Related Printed Sleeve Solutions

? Printed Labels and Other Printed Packaging Products

? Packaging Films and Printed Packaging Applications

? Roll-Stock and Converted Printed Packaging Products

? Knowledge of printing processes, artwork coordination, colour matching, material selection, sleeve/label application, and packaging performance will be an added advantage.

? KEY RESPONSIBILITIES

? Develop and execute business development strategies for shrink sleeves and printed packaging products across the assigned region.

? Identify, approach, and acquire new customers through market mapping, referrals, customer visits, exhibitions, and industry networking.

? Develop business relationships with customers across FMCG, beverages, dairy, food, confectionery, personal care, cosmetics, pharmaceuticals, home care, and other packaging-intensive industries.

? Understand customer requirements relating to packaging design, artwork, printing, material specifications, application,



and performance.

? Coordinate with technical and production teams to propose suitable packaging solutions.

? Manage the complete sales cycle, including lead generation, customer meetings, requirement assessment, quotations, negotiations, order closure, execution coordination, and payment follow-up.

? Develop existing accounts and identify opportunities for repeat orders, cross-selling, and account growth.

? Prepare commercial proposals and negotiate pricing, margins, payment terms, and other commercial conditions.

? Achieve monthly, quarterly, and annual sales targets while maintaining a healthy sales pipeline and accurate forecasts.

? Monitor market trends, customer requirements, competitor activities, pricing, and new business opportunities.

? Coordinate with production, pre-press/artwork, quality, supply chain, and finance teams to ensure timely order execution.

? Resolve customer concerns, support receivables management, and represent the company at relevant packaging exhibitions and trade fairs.

✈️ Willingness to travel extensively within the assigned region is essential.

? TARGET CUSTOMER SEGMENTS

? Beverages and Bottled Drinks

? FMCG and Consumer Products

? Food, Dairy, and Confectionery

? Personal Care and Cosmetics

? Pharmaceuticals and Healthcare Products

? Home Care and Household Products

? Manufacturers using Shrink Sleeves, Printed Labels, and Printed Packaging

? REQUIRED SKILLS

✅ B2B Sales and New Business Development

✅ Shrink Sleeve and Printed Packaging Sales

✅ Lead Generation, Customer Acquisition, and Market Mapping

✅ Key Account Management and Relationship Building

✅ Commercial Negotiation and Pricing

✅ Sales Planning, Forecasting, and Pipeline Management





✅ Coordination with Artwork, Technical, Production, and Quality Teams

✅ Strong Communication, Presentation, and Problem-Solving Skills

? QUALIFICATION & EXPERIENCE

? MBA/PGDM in Marketing or an equivalent qualification preferred. Candidates with a technical or packaging-related background may also be considered.

? 5–12 years of relevant B2B sales/business development experience in shrink sleeves, printed labels, or closely related printed packaging products.

? A strong customer network in beverages, FMCG, food, personal care, pharmaceuticals, or related industries will be an advantage.

? Demonstrated ability to acquire new customers, negotiate commercial terms, and generate revenue.

? Willingness to travel extensively within the assigned region.

? KEY PERFORMANCE INDICATORS (KPIs)

? New Customer Acquisition and Conversion

? Monthly and Quarterly Sales Achievement

? Revenue and Gross Margin

? New Business Generated

? Customer Retention and Repeat Business

? Sales Pipeline Quality and Forecast Accuracy

? Customer Visits and Regional Market Expansion

? Payment Collection and Receivables Management

? HIRING LOCATIONS

? Mumbai

? North India

? South India

Candidates will be considered for the respective region based on their customer network, market knowledge, and experience in shrink sleeves and printed packaging sales.

? COMPENSATION: To be finalised based on experience, current compensation, and regional requirements. Will be best in Industry

? INTERESTED CANDIDATES

If you have relevant experience in shrink sleeves, printed labels, or printed packaging sales and are looking for an opportunity to grow your business development career, we would like to hear from you.

? Apply through LinkedIn or share your updated CV with Aurafest Management Services Pvt. Ltd.

? Know someone suitable? Please share this opportunity with your network.

#Hiring #BusinessDevelopmentManager #B2BSales #PackagingIndustry #ShrinkSleeves #PrintedPackaging #PrintedLabels #SalesJobs #BusinessDevelopment #FMCG #PackagingJobs #Aurafest #Aurahire

📌 BUSINESS DEVELOPMENT MANAGER – SHRINK SLEEVES & PRINTED PACKAGINGl Manager Commercial (Delhi)
🏢 AURAFEST MANAGEMENT SERVICES PRIVATE
📍 Delhi