1. Understand the client business goal/objective of undertaking PR engagement
2. Develop and implement effective PR strategies to promote the agencys Marketing and its clients
3. Manage media relations and cultivate relationships with journalists, editors, and influencers to secure media coverage for our clients
4. Focus sectors - logistics, FMCG, social sector, etc.
5. Create compelling content for press releases, authored articles and other PR communication
6. Form and manage media relations to get the right reach for the client
7. Monitor media coverage and provide regular reports on coverage to clients
8. Develop and maintain relationships with clients and provide regular updates on PR activities
9. Coordinate events and promotions to enhance brand visibility and reputation 10. Conduct market research and analyze industry trends to inform PR strategies and tactics
10. Collaborate with other departments within the agency to ensure the seamless execution of PR campaigns

📌 AVP-PR (Mumbai)
🏢 Acme Services
📍 Mumbai