a) Conversations we drive with influencers b) Setting up a complete Affiliate Program for our content to commerce initiative built through the channel of creators

Planning

a) Identify new growing creator ecosystems and build marketing strategies to capitalise the same for our customer acquisition goals b) Build out a content calendar to plan the social media execution in alignment with the overall marketing calendar c) Lead our influencer marketing and experiential teams as part of the integrated marketing communications core team.

Relationship Management

a) Work with individual content creators to build engagement strategies and grow brand advocacy in key focus markets as a critical channel in our customer acquisition strategy.

b)



Work with our external partner brands to create value from building meaningful partnership programs leveraging creators.

c) Work with internal stakeholders to align and execute content with design and production teams for various asset creation d) Build solid relationships and nurture our top affiliates by conducting workshops, monthly mailers, regular feedback sessions and so on

Operations and Reporting

a) Handle all operations, payment processes, reporting and campaign executions as well as all influencer campaigns b) Keep track of quarterly data, competition analysis and analysis of content creators / influencers

📌 AM - Influencer and Affiliate Marketing (Kolkata)
🏢 Acme Services
📍 Kolkata