PR Manager
Location :Mumbai
Job Brief :
As our PR Manager, you will be instrumental in re-establishing and elevating our agency's positioning. You will develop and execute innovative PR strategies to promote the agency’s initiatives and positioning in the industry. This is a pivotal role within our brand refresh initiative, offering the chance to make a significant impact in a vibrant and forward-thinking environment.
Key Responsibilities:
• Strategic PR Development & Execution:Develop and implement a comprehensive PR strategy that aligns with the agency positioning.
•Thought Leadership & Content Creation:
o Spearhead the creation of regular, insightful thought leadership pieces (articles, blog posts, white papers) that substantiate our agency positioning, offering a fresh, and at times edgy, perspective on current industry trends and challenges.
o Proactively identify opportunities for the agency and its leadership to contribute expert commentary, articles, and insights to relevant industry publications and platforms.
• Media & Influencer Relations:




o Build and maintain strong relationships with key media contacts, journalists, bloggers, and influencers across relevant sectors and regions.
o Proactively pitch stories, secure media coverage, and manage all media inquiries.
•Brand Narrative & Messaging:
o Champion agency narrative across all external communications.
o Craft compelling press releases, media kits, and talking points for new campaigns, significant client wins, current hires, and other company milestones.
• Digital PR & Social Media Amplification:
o Collaborate with the marketing team to ensure PR activities are effectively amplified across our new website, LinkedIn, and Instagram channels.
o Leverage digital PR tactics to enhance online visibility and engagement.
• Reputation Management & Credibility Building:
o Seek speaking engagement opportunities at relevant industry events and conferences.
• Internal & Stakeholder Communication:
o Ensure consistent mes

📌 PR Manager (Mumbai)
🏢 IdeateLab
📍 Mumbai