Role snapshot
You run two things end to end. First, the Instagram personal brands of our founder and core team, from research and scripting to the shoot and a fully programmatic edit. Second, our influencer marketing: finding creators, closing partnerships and keeping them posting about us.

Title:- Associate Content Manager
Location:- Gurgaon, India (onsite, in office)
Type:- Full time
Platform:- Instagram
You Run:- The founder's and core team's Instagram profiles, plus our influencer partners
Reports to:- Head of Marketing

What you'll doInstagram personal branding
• Research. Track what is working on Instagram every week: formats, hooks, audio, pacing and edit styles. Find the outlier reels in the founder and business niche and bring your next bets to the weekly review, backed by numbers.
• Script. Turn founder calls, voice notes, podcasts and Slack threads into tight scripts. Weave in each person's real journey and point of view, land the hook in the first 2 seconds, and keep one idea per reel.
• Shoot. Plan and direct talking-head and B-roll shoots in the office: light, mic,



framing, and getting the best take from a busy founder in the least time.
• Edit in code. Edit every video programmatically with Claude Code, using HyperFrames and Remotion for motion graphics, animation, captions and sound. Build reusable templates so each reel ships faster than the last.
• Support the team. Help the founder and core team members with their own production, from prep and shoot setup to the final cut.
• Publish and learn. Run the content calendar, get the owner's approval before anything goes live, and post on time. Track retention, shares, saves and follows; double down on what works and kill what does not.

Influencer marketing
• Outreach. Find and reach out to current influencers whose audience matches ours.
• Partnerships. Agree deliverables, timelines and what we give in return, and close the deal in writing.
• Coordination. Keep every partner posting about us on schedule,

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