About Simform:

Simform is a premier digital engineering company specialising in Cloud, Data, AI/ML, and Experience Engineering to create seamless digital experiences and scalable products. Simform has strong capabilities across Microsoft, Google Cloud, and Databricks. With a presence in 6 countries, Simform primarily serves North America, the UK, and the Northern European market.

Simform is well-recognised as one of the most reputed employers in the region, having created a thriving work culture with a high work-life balance that gives a sense of freedom and opportunity to grow.

Job Summary

We are looking for a Marketing Executive with 2–3 years of experience in webinars, events, and campaign execution to join our marketing team.

This is a hands-on role focused on executing webinars, events, podcasts, and related marketing campaigns. You will work closely with the marketing, content, and BDR/Sales teams to drive registrations, engagement, lead nurturing, and pipeline contribution.

The ideal candidate is organized, creative, proactive, and comfortable taking ownership of multiple campaigns and event-related activities. You should enjoy experimenting with new ideas, working across channels, coordinating with multiple stakeholders, and using data to improve outcomes.

Responsibilities

- Own webinar execution, from promotion and registrations to post-event nurture and follow-up.

- Plan and execute webinar promotions across LinkedIn, communities, email, partner groups, and relevant third-party channels.

- Research and test new promotional channels and creative ideas to increase webinar reach and registrations.

- Execute lead nurturing campaigns and track leads from registration and attendance through MQL, SQL, opportunity, and pipeline stages.

- Work closely with BDR and Sales teams to ensure timely lead follow-up and support lead conversion.





- Own the execution of Simform’s podcast, experimenting with creative ways to expand its reach and audience.

- Repurpose podcast episodes into social content, short-form videos, speaker content, and other promotional assets.

- Develop speaker promotion kits and coordinate with speakers to encourage promotion of webinars and podcast episodes through their networks.

- Support event operations and vendor coordination, including venues, happy hours, catering, printing, booths, website content, and other logistics.

- Research and coordinate with vendors, manage quotations, timelines, deliverables, and event requirements, and ensure smooth execution.

- Maintain campaign dashboards and provide regular reporting on reach, engagement, leads, conversions, and pipeline contribution.

- Collaborate with internal teams and external partners to ensure campaigns and events are executed on time and to a high standard.

- Bring a creative, proactive, and ownership-driven mindset, regularly proposing and testing current ideas to improve campaign and event outcomes.

Requirements

- 2–3 years of experience in marketing, preferably with hands-on experience in webinars, events, field marketing, demand generation, or campaign execution.

- Proven experience in planning and executing webinars or virtual events, including promotion, registration, coordination, and post-event activities.

- Experience promoting campaigns through LinkedIn, email, communities,



partner networks, and other digital channels.

- Basic understanding of lead generation, lead nurturing, MQL/SQL, and marketing-to-sales handoff.

- Experience working with BDR/Sales teams and coordinating lead follow-up.

- Experience with event logistics and vendor management is preferred.

- Strong organizational and project coordination skills, with the ability to manage multiple activities and deadlines simultaneously.

- Comfortable working with campaign data, dashboards, and performance reports.

- Strong written and verbal communication skills.

- Ability to work independently while collaborating effectively with multiple stakeholders.

- A creative and experimental mindset with the curiosity to explore new channels, formats, and approaches.

- Strong sense of ownership and accountability for assigned campaigns and deliverables.

Skills

- Webinar & Event Execution

- Campaign & Channel Management

- Lead Nurturing & Marketing Operations

- LinkedIn & Email Marketing

- Community & Partner Marketing

- Event & Vendor Coordination

- Podcast & Content Promotion

- Content Repurposing

- Campaign Reporting & Analytics

- Project & Stakeholder Management

- Communication & Coordination

- Creative Problem Solving

- Experimentation & Growth Mindset

- Ownership & Execution

Why Join Us:

- Young Team, Thriving Culture
- Flat-hierarchical, friendly, engineering-oriented, and growth-focused culture.
- Well-balanced learning and growth opportunities
- Free health insurance.
- Office facilities with a game zone, in-office kitchen with affordable lunch service, and free snacks.
- Sponsorship for certifications/events and library service.
- Flexible work timing, leave for life events, WFH and hybrid options

📌 Sr. Marketing Executive(Focus - Events & Webinars) (Ahmedabad)
🏢 Simform - Product Engineering
📍 Ahmedabad