**Job Summary

We are looking for a creative, strategic, and results-driven Social Media Specialist build, to manage and grow our social media presence across relevant platforms. The ideal candidate will be responsible for developing and creating/editing engaging content, managing social media channels, building online communities, and using analytics to improve performance.

Key Responsibilities**

 **Document the Social Media Style Guide (Brand Voice / Visual Identity / Platform Guidelines /Protocols and Compliance) for social media post based on campaign requirement.

 **Use image and video editing tools with the help of AI to create social media post for variousplatfo~~rms.

 Develop and execute social media strategies aligned with business and marketing objectives.

 **Create, curate, and publish engaging content across platforms such as Instagram, Facebook,LinkedIn,

X, and YouTube.

 Develop content calendars and maintain a consistent posting schedule.

 Write compelling captions, posts, and other social media copy.

 Monitor comments, messages, mentions, and community conversations.

 Build and maintain strong relationships with the online audience.

 Track social media trends, platform updates, competitors, and emerging content formats.

 Analyze social media performance using relevant analytics tools and prepare regular reports.

 **Identify opportunities to increase reach, engagement, followers, website traffic, andconversi<

/strong>ons.

 **Support paid social media campaigns and coordinate with performance marketing teams whenrequired.





 Conduct hashtag, keyword, audience, and competitor research.

 **Ensure all social media content follows brand guidelines and maintains a consistent tone ofvoice.

Re quirem

<

/solid>ents

 Bachelor's degree in Marketing, Mass Communications, Journalism, or a related field preferred.

 Minimum 2 years of experience in social media management, digital marketing, or a similar role.

 Strong understanding of major social media platforms and their best practices.

 Excellent written and verbal communication skills.

 Strong copywriting and storytelling abilities.

 Basic knowledge of social media analytics and reporting.

 Creative mindset with strong attention to detail.

 Ability to manage multiple projects and meet deadlines.

 **Proficient in using tools such as Canva, Adobe Photoshop, InShot, Meta Business Suite, GoogleAnalytics

, or similar platforms is an advantage.

Preferre d

Candidate ProfileThe ideal candidate should be crea ve, digitally savvy and comfortable working with financial content.They shou ld be able to simplify investment concepts into engaging and easy-to-understand contentwhile mai ntaining professionalism and regulatory sensi vity.Salary: C ompe ve and nego able based on experience and performance.

By joini n g our team, you’ll play an integral role in helping to shape our online presence and engagewith our audience in crea ve and meaningful ways.Connect:

[email protected] on:

Goregaon West, MumbaiCompany:

Money Honey Financial Services Pvt

📌 Social Media Marketing Specialist (Mumbai)
🏢 Money Honey Financial Services
📍 Mumbai