16 Oct
|
Param Foundation
|
Bengaluru
16 Oct
Param Foundation
Bengaluru
About Param Foundation
Param Foundation is a multidisciplinary institution building an ecosystem across Science, History, Culture, Innovation, and Education. Through immersive centres, public engagement platforms, outreach programmes, maker spaces, leadership initiatives, and digital communities, the Foundation creates experiences that inspire curiosity, creativity, learning, and meaningful societal impact.
At its core, Param Foundation is committed to:
● Inspiring Curiosity - Creating engaging, hands-on experiences that make learning interactive, memorable, and accessible.
● Empowering Innovation - Supporting new ideas, entrepreneurship, experimentation, and future-ready thinking through cooperative platforms and innovation ecosystems.
● Celebrating Heritage - Showcasing India’s rich scientific, cultural, and historical legacy in relevant and contemporary ways.
● Building Communities - Creating inclusive spaces that bring together students, families, educators, institutions, creators, and changemakers.
● Driving Impact - Developing scalable initiatives that contribute to education, awareness, and long-term nation-building.
The Social Media Manager will own Param Foundation’s social media presence across platforms, driving content planning, execution, community engagement, and growth for the Foundation, its centres, programmes, events, and initiatives. The role will work closely with the Marketing, Creative, Academy, Programme, and other internal teams to translate brand, programme, and campaign objectives into engaging social media content that builds awareness,
drives engagement, and supports business and visitor goals.
Key Responsibilities
1. Develop and manage the social media strategy and content calendar for Param Foundation and its various initiatives, centres, programmes, and events.
2. Create and curate engaging content across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
3. Work with the Creative and Marketing teams to develop reels, posts, stories, carousels, videos, campaigns, and other social-first content.
4. Translate campaigns, programmes, events, and on-ground experiences into compelling social media narratives and content.
5. Manage day-to-day publishing, scheduling, community engagement, comments, messages, and audience interactions.
6. Identify relevant trends, formats, conversations, and opportunities to increase reach and engagement while maintaining Param Foundation’s brand voice.
7. Coordinate with internal teams and external creative/content partners to ensure timely delivery of social media assets.
8. Monitor social media performance and prepare regular reports covering reach, engagement, growth, content performance, and other relevant metrics.
9.
Support paid social media campaigns by developing content and creative requirements in coordination with the performance marketing team.
10. Maintain consistency in brand communication and visual storytelling across all social media touchpoints.
Requirements ● Bachelor's degree in Marketing, Communications, Advertising, Media, Journalism, or a related field.
● 2 to 4 years of relevant social media management experience, preferably with an agency, creative/content agency, or brand-side marketing team.
● Strong understanding of Instagram, Facebook, LinkedIn, YouTube, and emerging social media platforms and formats.
● Hands-on experience in content planning, social media calendars, reels, stories, campaigns, and community management.
● Strong understanding of social media trends, audience behaviour, content formats, and platform-specific best practices.
● Ability to work closely with designers, copywriters, videographers, and internal teams to develop high-quality content.
● Strong written and verbal communication skills, with excellent attention to detail and a good understanding of brand tone and storytelling.
● Ability to manage multiple projects, campaigns, and deadlines with a high degree of ownership.
● Experience with NGOs, education, experience centres, cultural institutions, or purpose-driven organisations is a plus, but not a necessity.
Location: Bangalore, India (On-site)
Employment Type: Full-time
Experience: 2–4 Years
CTC: ₹6–7 LPA
📌 Social Media Manager (Bengaluru)
🏢 Param Foundation
📍 Bengaluru