About UNTIE

UNTIE is a children's emotional wellbeing and life-skills venture creating simple, engaging experiences that help children understand, express and navigate their emotions in healthy ways.

We are currently building our offline workshop offering for children aged 9–12 and are looking for a Social Media & Content Marketing Intern who can help us build the UNTIE brand online.

What you'll doYou will work closely with the founder to build and grow UNTIE's social media presence, primarily on Instagram, while exploring other relevant platforms.

Content & Instagram

- Create and suggest Instagram posts, carousels, Stories and Reels.
- Help develop a monthly content calendar.
- Turn UNTIE's ideas, workshops and activities into engaging social-media content.
- Research trending Reels formats, sounds, hooks and content styles relevant to parents and children.
- Create simple, attractive designs using Canva.
- Help write captions, hooks, CTAs and short-form content.
- Repurpose content across Instagram, LinkedIn and other relevant platforms.
- Help create promotional content for upcoming workshops and events.

Content research & growth

- Research children's wellbeing, parenting, emotional skills and education content trends.
- Identify relevant hashtags, keywords, creators and communities.
- Track what types of content are performing well.
- Suggest new content ideas based on Instagram trends and audience behaviour.
- Monitor basic metrics such as reach, saves, shares, engagement and follower growth.
- Help experiment with different content formats and posting strategies.
- Research relevant parenting, education, children's wellbeing and startup conversations.
- Help identify potential school, community and partnership opportunities through LinkedIn.





The kind of person we're looking forYou don't need a marketing degree. We're more interested in creativity, curiosity and initiative.

You could be a great fit if you:

- Are you a student, recent graduate or early-career creator.
- Spend a lot of time on Instagram and understand what makes people stop scrolling.
- Know Canva well.
- Understand Reels, Stories, carousels, hooks and social-media trends.
- Have a good eye for visual aesthetics.
- Can write easy, natural and engaging English.
- Are comfortable experimenting and trying new ideas.
- Can work independently and meet deadlines.
- Are interested in children, education, parenting, psychology, wellbeing or social-impact ventures.
- Are willing to learn rather than waiting for detailed instructions for every task.

Bonus points if you

- Have managed an Instagram page before.
- Have created Reels or short-form videos.
- Have a portfolio or personal content page.
- Know basic Instagram Insights/analytics.
- Have experience with CapCut or other short-form video editing tools.

What you will get

- Hands-on experience building the digital presence of an early-stage venture.
- Direct exposure to startup marketing and brand building.
- Opportunity to experiment with content strategy rather than simply posting pre-written content.
- Work closely with the founder.
- A portfolio project you can showcase in future applications.
- Potential to continue with UNTIE as the venture grows.

EngagementRole: Social Media & Content Marketing Intern

Location: Gurgaon / Remote

Commitment: Approximately 8–10 hours per week

Duration: Initial 2-month pilot

Compensation: ₹3000 per month / stipend, depending on experience

How to applySend

- Your CV to [email protected] or LinkedIn profile
- 2–3 examples of Instagram/Reels/content you've created (personal projects are absolutely fine)

📌 Social Media & Content Marketing Intern (Gurugram)
🏢 UNTIE
📍 Gurugram