Hiring: Executive Branding & Audience Growth Specialist

About the Role

We are looking for a creative and growth-oriented professional to strengthen our digital presence, build executive personal brands, and expand our audience across LinkedIn and Instagram. The ideal candidate will have experience in leadership-focused content, digital media initiatives, and audience growth strategies.

Key Responsibilities

- Manage and grow the company's digital presence across LinkedIn and Instagram.
- Build personal brands for founders, leadership teams, and industry experts through strategic content.
- Coordinate long-form, interview-based content featuring business leaders and industry professionals.
- Manage end-to-end planning, scheduling, stakeholder coordination, content distribution, and performance tracking for leadership-focused digital media initiatives.
- Develop audience growth strategies to increase reach, engagement, followers, and brand visibility.
- Identify and onboard relevant industry leaders, founders, CXOs, and subject matter experts for content collaborations.
- Repurpose long-form conversations into engaging, high-performing short-form videos, Reels, and social media posts.
- Track audience growth, engagement, impressions, watch time, and lead generation performance.




- Identify emerging trends and implement strategies to improve content reach and audience retention.

Must-Have Requirements

- Minimum 6 months of prior experience working with a marketing agency.
- Experience managing interview-based content, leadership branding, webinars, podcasts, founder-led content, or similar digital media projects.
- Solid understanding of personal branding, brand management, and social media growth strategies.
- Experience coordinating with senior stakeholders, business leaders, industry experts, or external guests.
- Demonstrated ability to improve audience engagement, visibility, followers, or reach through content distribution strategies.
- Understanding of the complete content lifecycle, including planning, recording coordination, content repurposing, and distribution.
- Strong communication, content planning, and stakeholder management skills.
- Ability to demonstrate previous audience growth, content performance improvements, or successful branding campaigns.

Preferred Skills

- Familiarity with Canva and short-form video editing tools.
- Understanding of LinkedIn and Instagram analytics.
- Strong storytelling, copywriting, and creative thinking abilities.

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