Responsibilities: -

- Reviewing of the company website.
- Target the areas of improvement after analyzing the site thoroughly.Optimization of the specific site for increasing its ranking in the google search engine.
- Making a detailed strategy reports depending on the key metrics.Search and use powerful keywords in the right places to increase the traffic.
- Co-Operate with PPC strategist for keywords, analytics, and other required places.
- Developing powerful CTA (call-to-action) terms for converting visitors into customers.
- Monitoring keyword density and other required aspects.Provide effective keywords to the creative team and creating a rapport for making content appealing yet effective.
- Be the part of the marketing team and coordinate with Social Media, PPC strategists for improving the quality of work.
- Developing link building strategies.Analyze competitor keywords and SEO techniques. Strategies accordingly for increasing the site rank.
- Get updated on both SEO strategies (white and black hat SEO).
- Knowledge of Google Algorithm,



SEO on-page off-page optimization. Following SEO guidelines. Accumulating and presenting SEO guidelines to the current team members.
- Provide Constructive Feedback to the team and the higher management.Report to Sr. Digital Marketing Specialist.

Candidate Profile Essential: -
- Previous experience of implementing content marketing, social media marketing, and SEO strategies.
- Practical knowledge of working on websites, forums, and other marketing platforms.
- Creative thinker who can work independently. Identify the problem areas and resolve them without upsetting the marketing policies.
- Must be able to communicate well both verbally and through written copies.Should be a team player. Must be able to make work reports.
- Should be familiar with Google analyticsExperience of numerous website optimization tools is preferred.
- A decision maker with strong organizational, analytical, and time management skills.

📌 SEO Executive (Gurugram)
🏢 Srsinfotech
📍 Gurugram