Job Overview

We are looking for a creative, data-driven, and highly organized Marketing Executive to elevate the NuHome brand presence across digital and trade channels. In this role, you will lead end-to-end campaign execution, content creation, social media strategy, and trade marketing initiatives targeted at both B2B stakeholders (Architects, Interior Designers, Retailers/Dealers) and B2C clients (Homeowners).

Key Responsibilities

1. Brand &
- Campaign Management

- Plan and execute strategic marketing campaigns for new collection launches (e.g., Bouclé, Jacquards, Heritage Prints, Upholstery lines).

- Maintain brand consistency across all consumer touchpoints, including our website, brochures, trade displays, and showroom collateral.

- Coordinate the design and distribution of sample books, catalogues, and promotional materials for our dealer and designer networks nationwide.

1. Digital Marketing &
- Content Creation

- Manage NuHome’s social media channels (Instagram, LinkedIn, Facebook, Pinterest), creating engaging visual and written content that showcases our fabric collections and interior design trends.

- Collaborate with internal design teams and external agencies to produce high-quality photography, short-form video content (Reels/Shorts), and mood boards.

- Write compelling copy for blog posts, email newsletters, digital ads, and collection descriptions.

- Monitor SEO/SEM performance and digital ad campaigns to drive qualified traffic and trade consultation leads via the website.

1. B2B &
- Trade Marketing

- Develop promotional strategies and trade marketing collaterals tailored to architects, interior designers, and multi-brand home decor retailers.





- Organize and support NuHome’s participation in trade expos, design exhibitions, showroom activations, and media events.

- Assist the sales team by developing targeted pitch decks, product cheat sheets, and promotional offers.

1. Market Research &
- Analytics

- Track campaign performance (engagement rates, lead generation, website traffic, conversion rates) and present monthly marketing insights to leadership.

- Conduct competitor analysis and keep track of evolving home decor, textile, and interior architecture trends in India and globally.

Requirements &

- Qualifications

- Education: Bachelor’s degree in Marketing, Communications, Business, or Fashion/Textile Management.

- Experience: 2–4 years of marketing experience, preferably within Luxury Retail, Home Decor, Furniture, Interior Textiles, or Architecture/Design sectors.

- Skills:

- Strong copyediting and storytelling skills with an eye for design, color, and textile aesthetics.

- Hands-on experience managing social media accounts (Instagram, LinkedIn) and running basic performance ad campaigns.

- Familiarity with tools like Canva, Photoshop/Illustrator (basic editing), Google Analytics, and email platforms (e.g., Mailchimp).

- Good understanding of B2B relationships (engaging architects, interior designers, and trade partners).

- Attributes: Self-starter, trend-conscious, excellent communication skills, and highly team-oriented.

What We Offer

- Opportunity to shape the visual story of a rapidly growing luxury home furnishing brand.

- Collaborative and creative work environment.

- Exposure to the broader interior design, architecture, and luxury retail ecosystem across India.

Pay: ₹29,900.00 - ₹44,000.00 per month

Work Location: In person

📌 Senior Marketing Executive (Andheri)
🏢 Nuhome
📍 Andheri