Key Responsibilities1. Referral Network & Relationship Management

- Establish and nurture partnerships with primary gynecologists, fertility specialists, maternity clinics, nursing homes, and standalone laboratories. [1]
- Conduct regular field visits and face-to-face meetings with community doctors to pitch the center's advanced clinical offerings, embryology lab standards, and success rates. [1, 2]
- Function as the primary liaison between referring doctors and the internal IVF clinical team, closing the communication loop whenever a patient is referred. [1, 2]
- Actively identify new potential B2B referral channels in assigned geographic territories to scale patient consultation volumes. [1, 2]

2. Medical Events & Medical Community Engagement (CMEs)

- Plan, coordinate, and execute Continuing Medical Education (CME) seminars, round-table discussions, and doctor-meet events to highlight clinical milestones
- Collaborate with senior IVF consultants to host interactive medical programs that pitch the center's domain expertise to external physicians.
- Manage the delivery of professional communications, clinical newsletters, and update notes back to the referring doctors. [1, 2, 3, 4]

3. Lead Generation & Public Outreach





- Organize targeted community activities such as free fertility awareness camps, local OPDs, satellite clinics, and corporate wellness programs.
- Drive patient lead generation through ethical, compliant, and professional field engagement practices.
- Coordinate directly with internal IVF counselors, front-office administrators, and the digital marketing desk to maximize lead conversion pathways. [1, 2, 3, 4]

4. Performance Analytics & Reporting

- Maintain an accurate CRM tracking database detailing referral pipelines, conversion rates, and ROI.
- Trace month-over-month target metrics, including initial consultations, active treatments initiated, and overall center revenue generated via referral streams.
- Conduct local market intelligence mapping and competitor profiling to proactively uncover current growth corridors

Qualification: Any Graduate

Location: Lucknow

Interested candidate can share their CV at [email protected]/(phone hidden)

Pay: ₹300,000.00 - ₹600,000.00 per year

Benefits

- Health insurance
- Provident Fund

Work Location: In person

📌 Sales Executive (Lucknow)
🏢 Crysta IVF
📍 Lucknow