Company Description Niti AI builds decision intelligence for marketing spend, going beyond traditional attribution tools and dashboards to focus on why performance changes and what actions to take next. The platform identifies hidden leaks in marketing budgets—such as attribution gaps, inventory- and margin-blind decisions, and untracked outcomes—that often waste a significant portion of spend. Niti Lift prices ad sets on true margin and full-funnel revenue, revealing real returns that standard platform metrics miss, while Niti Vantage surfaces SKU and spend anomalies and traces them to verified root causes.

Recommendations are generated within 48 hours of connecting read-only data, and each action is scored against its expected impact within 14 days to continuously improve decision quality. Instead of managing dashboards, users receive actionable, measurable decisions that drive more efficient growth.

Role Description The Founder’s Office – Business Development Intern role is an on-site internship based in Bengaluru. This position involves closely supporting the founders with pipeline generation, outbound outreach, and qualification of potential customers across growth and performance marketing teams. Day-to-day work includes researching target companies, mapping key decision-makers, preparing outreach campaigns, and maintaining accurate records in CRM and internal tracking tools.





The intern will contribute to preparing sales collateral, case studies, and email sequences, and may assist in organizing demos, follow-ups, and feedback loops with prospects. This role offers exposure to go-to-market strategy, early-stage startup operations, and direct learning from the founding team.

Qualifications

- Strong research and analytical skills to identify target accounts, understand their marketing challenges, and synthesize insights into clear prospect profiles.
- Effective written and verbal communication skills for outreach, follow-ups, and concise documentation of conversations and decisions.
- Interest in business development, sales, or go-to-market roles, with the ability to work systematically with CRMs and basic productivity tools.
- Comfort with data-driven thinking and an eagerness to learn about performance marketing, attribution, and decision intelligence products.
- High level of ownership, reliability, and ability to work in a quick-paced startup environment, collaborating closely with founders and cross-functional teams.
- Pursuing or recently completed a degree in Business, Economics, Engineering, Marketing, or a related field (or equivalent practical experience).
- Prior internship or project experience in startups, SaaS, consulting, or marketing-related roles is an advantage but not mandatory.

📌 ? Position: Founder’s Office – Business Development Intern (Bengaluru)
🏢 Niti AI
📍 Bengaluru