Company: Surgenix Healthcare

Location: Rohini, Delhi

Job Type: Full-time

Work Arrangement: On-site

Salary: Up to ₹8 LPA

Experience: Minimum 3 years in Performance Marketing

About the Role

Surgenix Healthcare is looking for an experienced Performance Marketing Manager to drive e-commerce growth through paid advertising, conversion rate optimization, and data-driven marketing strategies. The ideal candidate must have hands-on experience with Meta Ads, Google Ads, e-commerce order generation, and the astrology industry.

Key Responsibilities

- Performance Marketing: Plan, execute, and optimize Meta Ads and Google Ads campaigns to generate e-commerce orders.
- Landing Page Optimization: Create and optimize high-converting landing pages to improve customer acquisition and sales.
- Conversion Rate Optimization (CRO): Identify opportunities to improve website conversions and reduce customer acquisition costs.
- Creative Strategy: Develop ad concepts, identify winning creative angles, and test different creatives to improve campaign performance.
- E-commerce Growth: Scale online sales through paid advertising and effective campaign strategies.
- Social Media Management: Manage social media pages, plan content, and improve audience engagement.
- Data Analysis and Reporting: Track campaign performance, analyze data,



and prepare regular reports to support business decisions.
- Performance Metrics: Monitor and optimize ROAS, CAC, CPL, CTR, and overall campaign profitability.

Requirements
- Minimum 3 years of overall experience in Performance Marketing.
- Minimum 1 year of hands-on experience in the Astrology Industry.
- Proven track record of generating e-commerce orders through paid advertising.
- Strong hands-on expertise in Meta Ads Manager and Google Ads.
- Experience in landing page optimization and conversion rate optimization.
- Strong understanding of e-commerce growth and paid advertising strategies.
- Ability to analyze campaign data and make data-driven decisions.
- Strong analytical, problem-solving, and reporting skills.

Preferred Skills
- Hands-on experience with Shopify and Google Analytics.
- Familiarity with campaign tracking and reporting tools.
- Experience scaling paid campaigns while maintaining profitable customer acquisition costs.
- Solid understanding of creative testing, audience targeting, and funnel optimization.

Pay: ₹40,000.00 - ₹70,000.00 per month

Benefits

- Leave encashment
- Life insurance
- Paid sick time
- Provident Fund

Work Location: In person

📌 Performance Marketing Manager (Delhi)
🏢 Surgenix Healthcare
📍 Delhi