Job Title: Performance Marketing Manager

Location: Noida Sec 63

Experience: 5+ Years

Employment Type: Full-Time

:

We are looking for a results-driven Performance Marketing Manager having experience in planning, executing, and optimizing paid advertising campaigns. The ideal candidate should have strong hands-on expertise in Meta Ads, campaign optimization, audience targeting, lead generation, and performance analytics.

Key Responsibilities:

- Plan, execute, and optimize paid advertising campaigns across Meta Ads (Facebook and Instagram).
- Manage campaign budgets, audience targeting, bidding strategies, and ad placements.
- Develop and implement performance marketing strategies to generate quality leads, conversions, and revenue.
- Monitor campaign performance and optimize key metrics such as CPL, CPA, CTR, CPC, ROAS, and conversion rate.
- Conduct A/B testing of ad creative, copy, audiences, and landing pages.
- Coordinate with creative and content teams to develop high-performing ad creative.




- Track and analyze campaign performance using Meta Ads Manager, Google Analytics 4, and conversion tracking tools.
- Prepare regular performance reports and provide actionable recommendations.
- Identify opportunities to improve campaign efficiency and maximize return on ad spend.

Required Skills:

- 5+ years of hands-on experience in performance marketing and paid advertising.
- Strong expertise in Meta Ads Manager and Facebook/Instagram advertising.
- Experience managing advertising budgets and optimizing campaigns for leads, sales, or conversions.
- Good understanding of audience segmentation, retargeting, custom audiences, and lookalike audiences.
- Knowledge of Google Ads, Google Analytics 4, Meta Pixel, and conversion tracking is preferred.
- Solid analytical, problem-solving, and communication skills.
- Ability to manage multiple campaigns and deliver measurable business results.

📌 Performance Marketing Manager (Noida)
🏢 Ridoji
📍 Noida