: Marketing ExecutiveCompany: 12th Wonder

Department: Marketing

Location: Pune, India

Experience: 2–3 years

Employment Type: Full-time

About 12th Wonder12th Wonder is a technology company working across enterprise software, cloud, AI and digital transformation. We build solutions that help businesses solve complex operational and engineering challenges through technology.

We are looking for a curious, research-oriented Marketing Executive who can turn industry insights into meaningful content, understand evolving market trends and help build an engaged B2B community around our SaaS products.

This role is suited to someone who enjoys researching industries, understanding how businesses operate, creating useful content and finding ways to engage the right audience. You will work closely with the marketing team to strengthen our brand presence, support product marketing initiatives and contribute to our content and community-building efforts.

Key Responsibilities1.

Content

Creation

1. Create high-quality content for such as blogs, LinkedIn, email campaigns, newsletters and other marketing channels.
2. Support content calendars, campaign planning, SEO initiatives and content distribution.
3. Identify opportunities to repurpose existing content into multiple formats and channels.

2. Market & Industry Research

1. Conduct extensive research on target industries, market trends, emerging technologies, customer challenges and business opportunities.
2. Research target companies, decision-makers, industry segments and potential customer profiles.
3. Track developments across relevant sectors, including SaaS, AI, cloud, engineering technology and digital transformation.
4. Identify relevant industry reports, statistics, surveys,



customer insights and credible sources to support marketing initiatives.

3. B2B Community Building for SaaS

1. Help build and grow a relevant B2B community around our SaaS products by engaging industry professionals, practitioners, decision-makers and potential customers.
2. Identify the right communities, LinkedIn groups, industry forums, skilled networks and online platforms for audience engagement.
3. Develop initiatives that encourage meaningful conversations around industry challenges, best practices, emerging trends and product-related topics.
4. Track community growth, engagement quality, participation and opportunities to build relationships with potential customers.

Skills & Qualifications

1. Bachelor's or Masters degree in Marketing, Communications, Business, Journalism or a related field.
2. 2–3 years of experience in content marketing, market research or B2B marketing.
3. Strong writing, editing and research skills with the ability to communicate complex ideas clearly.
4. Experience creating content for LinkedIn, blogs, websites or other digital channels.
5. Ability to conduct structured market research and analyze competitors, industries and target audiences.
6. Understanding of B2B marketing, SaaS business models and technology-driven products.
7. Basic knowledge of SEO, keyword research and content performance metrics.

Why Join 12th Wonder?

1. Work across a diverse technology portfolio spanning SaaS, AI, cloud and digital transformation.
2. Gain exposure to B2B technology marketing and industry-specific use cases.
3. Develop skills across content strategy, market research, SEO and community building.
4. Collaborate with cross-functional teams and gain a deeper understanding of technology products and business challenges.
5. Take ownership of initiatives and contribute ideas that shape our marketing efforts.

📌 Marketing Specialist (Maharashtra)
🏢 12th Wonder
📍 Maharashtra