Core Responsibilities

Revenue generation through branding & SOH

- Ensure revenue generation through Signage space selling, space on hire, branding revenues, co-branding and sponsorships etc.;
- Ensure allotted sales target are achieved through cold calling, corporate tie-up, references etc.;

- Exploring potential business avenues to penetrate new accounts and expanding existing clientele; negotiating and finalizing terms & rates.

Event / promotions Management

- Adhere to the marketing SOP guidelines;
- Assist in execution of the events as per the Marketing calendar;
- Coordinate with various vendors (Event Production, Mall Dcor, and Printing) and make sure all requirements of the event(s) are met within the stipulated time frame;

- Drive sponsorships and other revenues for planned events;
- Implement various CSR initiative as directed;
- Ensure communication solutions for all events and guest service promotions which includes up-dating mall guides, directory boards and general guest services literature;
- Ensure the Gift Card program or any loyalty card programs are smoothly running at the mall.

Online Marketing, internal / external marketing communication and PR





- Ensure content improvement of the mall website as directed and manage the website content as directed;
- Responsible for managing social media assets of the center’s;
- Development of the e-newsletters from the website as directed;
- Incorporate online activities with offline marketing promotions;
- Work effectively with internal departments esp. leasing, sub-brands and guest services to ensure optimum business effectiveness and information is communicated around the business units – current store openings, launches, events, changes to procedures, staff newsletters;
- Execute PR activities as directed, ensure timely press material preparation and arranging press conferences.

MIS, Reporting

- Analysis of the efficacy of the marketing programme;
- Weekly / Monthly presentation to the management on overall marketing management;
- Ensure research data is available to enable the management to devise new marketing strategies and attract customers with unique value propositions;
- Market intelligence and competitor analysis.

Qualifications / Experience Required

- 5-8 years in retail community centre / marketing
- MBA or equivalent degree in marketing , retail or related fields

📌 Executive/ Senior Executive - Sales & Marketing (Surat)
🏢 Connexio
📍 Surat