16 Oct
|
ARISTA SYSTEMS
|
Nagpur
16 Oct
ARISTA SYSTEMS
Nagpur
Jr. Digital Marketing Associate
Full time Entry Level/Fresher
- No of Vacancies: 01
- Experience: Entry Level/Fresher
- Qualification: Bachelors degree in Marketing or related Field
- Salary: Best in industry
Roles & Responsibilities:
- Assist in setting up, managing, and optimizing Google Ads and Microsoft (Bing) Ads campaigns.
- Perform basic campaign optimization activities, including keyword research, search term analysis, bid adjustments, and ad copy updates.
- Understand and work with Google Ads dashboard, campaign structures, ad groups, keywords, audiences, and basic bidding strategies.
- Support Google Merchant Center management by monitoring product feed health, diagnostics, and promotions.
- Prepare daily, weekly, and monthly digital marketing performance reports, wherever needed in paid and organic front.
- Assist in creating basic KPI reports for Paid Marketing and SEO activities.
- Track and report campaign performance metrics, highlighting key insights and recommendations.
- Maintain campaign documentation, reporting dashboards, and account hygiene.
- Stay updated with the latest trends, tools, and best practices in digital marketing and paid advertising.
Skills Required:
- Basic understanding of digital marketing concepts and paid advertising.
- Basic understanding of Google Ads and Microsoft (Bing) Ads platforms.
- Familiarity with Google Ads dashboard, campaign structure, keywords, and ad groups.
- Basic understanding of campaign performance metrics such as Clicks, Impressions, CTR, CPC, Conversions, CPA, and ROAS.
- Familiarity with Google Analytics 4 (GA4), Google Search Console, and Google Merchant Center is an advantage.
- Basic proficiency in Microsoft Excel, Google Sheets, and reporting.
- Strong analytical, problem-solving, and communication skills.
- A willingness to learn, adapt, and work in a fast-paced environment.
- Bachelors degree in Marketing, Business, Mass Communication, or a related field (or equivalent internship experience).
Good to Have:
- Prior internship or academic project experience in digital marketing.
- Google Ads Certification.
- Microsoft Advertising Certification.
- Internship or hands-on experience with Google Ads or Microsoft Ads.
- Basic knowledge of Looker Studio and Google Tag Manager.
- Exposure to Google Merchant Center and eCommerce marketing.
- Familiarity with tools like Google Analytics, Google Keyword Planner, Meta Business Suite, or SEMrush/Ahrefs.
Interview Process:
- Round 1 Aptitude Test
- Round 2 HR Round
- Round 3 Team Lead Round
- Round 4 COOs Round
Disclaimer: This has been sourced from a public domain and may have been modified by Naukri.com to improve clarity for our users. We encourage job seekers to verify all details directly with the employer via their official channels before applying.
📌 Entry Level/Fresher (Nagpur)
🏢 ARISTA SYSTEMS
📍 Nagpur