Job Summary

We are looking for a creative and result-oriented Digital Marketing Executive with strong content creation skills and experience in handling digital marketing activities. The candidate will be responsible for developing content ideas, planning digital campaigns, managing social media platforms, and coordinating with the video editing and design teams to create engaging digital content.

Roles & Responsibilities

- Develop creative content ideas, concepts, and strategies for digital marketing campaigns.
- Create engaging captions, scripts, content briefs, and copy for social media posts, reels, videos, and advertisements.
- Coordinate with the video editing and design teams to plan, develop, and deliver quality content.
- Manage and maintain content calendars for social media platforms.
- Handle day-to-day social media activities across Instagram, Facebook, YouTube, and other relevant platforms.
- Plan, schedule, publish, and monitor digital content to improve audience engagement.
- Research current trends, audience preferences, and competitor activities to generate relevant content ideas.
- Support digital marketing campaigns, promotional activities, and brand awareness initiatives.
- Track content performance, engagement, reach,



and other key metrics.
- Work closely with internal teams to ensure consistent brand communication and timely content delivery.

Required Skills & Qualifications

- 2–5 years of experience in digital marketing, content creation, or social media management.
- Strong content writing, creative thinking, and communication skills.
- Experience in creating content ideas, video scripts, captions, and social media copy.
- Good understanding of Instagram Reels, YouTube Shorts, and other digital content formats.
- Ability to coordinate effectively with video editors, graphic designers, and marketing teams.
- Knowledge of social media management tools and content scheduling.
- Basic understanding of SEO, digital advertising, and social media analytics.
- Ability to manage multiple projects and meet deadlines.

Preferred Candidate A creative digital marketing skilled who can develop engaging content ideas, coordinate effectively with video editing teams, and contribute to consistent brand growth across digital platforms. Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits

- Provident Fund

Work Location: In person

📌 Digital Marketing Specialist (Anna Nagar)
🏢 Vaighai Agro Products
📍 Anna Nagar