Company: The Ecom Diagonals

Job Type: Full-Time

Work Mode: Remote

Experience: Minimum 1+ Year

At The Ecom Diagonals , we work with eCommerce and D2C brands to drive measurable growth through performance marketing. We’re looking for a results-driven Digital Marketing Expert who has hands-on experience with Google Ads and Meta Ads and understands how to turn advertising budgets into profitable growth.

If you enjoy analyzing campaign performance, testing new strategies, and scaling campaigns based on data, we’d love to connect with you!

Responsibilities

- Plan, launch, manage, and optimize campaigns across Google Ads and Meta Ads (Facebook & Instagram).
- Conduct keyword research, audience analysis, competitor research, and campaign planning.
- Set up and optimize Search, Shopping, Performance Max, Display, and YouTube campaigns as per business objectives.
- Manage Meta campaigns across prospecting, retargeting, and customer acquisition.
- Monitor key performance metrics, including ROAS, CPA, CTR, CPC, conversion rate, and overall campaign profitability.
- Analyze campaign data to identify growth opportunities and improve advertising efficiency.
- Troubleshoot tracking issues and work with conversion tracking tools, including Google Analytics 4, Google Tag Manager, and Meta Pixel.
- Develop and execute A/B tests for audiences, ad creatives, landing pages, bidding strategies, and campaign structures.
- Prepare regular performance reports and communicate campaign insights, results, and action plans.




- Collaborate with internal teams and clients to align advertising strategies with business goals.

Qualifications
- Minimum 1+ year of hands-on experience managing Google Ads and Meta Ads campaigns.
- Strong understanding of campaign structures, bidding strategies, audience targeting, keyword research, and conversion optimization.
- Practical experience with Google Analytics 4, Google Tag Manager, Meta Pixel, and conversion tracking.
- Ability to analyze performance data and make data-driven decisions.
- Experience managing eCommerce or D2C advertising campaigns is preferred.
- Strong analytical, problem-solving, and communication skills.
- Ability to manage multiple accounts, meet deadlines, and work independently in a remote setting.
- Relevant certifications in Google Ads or Meta Ads are an advantage.

What Success Looks Like
- Consistently improving campaign performance and advertising efficiency.
- Identifying opportunities to scale profitable campaigns.
- Making informed decisions based on data rather than assumptions.
- Delivering clear performance reports and actionable optimization plans.
- Contributing to measurable revenue growth for our clients.

Why Join The Ecom Diagonals?
- Work remotely with a performance-focused team.
- Gain exposure to diverse eCommerce and D2C brands.
- Take ownership of campaigns and contribute directly to client growth.
- Develop your expertise through hands-on campaign management and continuous learning.

📌 Digital Marketing Expert (Indore)
🏢 Ecom Diagonals
📍 Indore