Key Responsibilities:
Social Media Management
- Manage company profiles on Facebook, Instagram, LinkedIn, and other platforms
- Create, schedule, and post engaging content (images, reels, videos, creatives)
- Increase followers, engagement, and brand presence
Digital Campaign Management
- Plan and execute digital marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)
- Optimize campaigns to generate leads and improve ROI
- Monitor ad performance and prepare campaign reports
Content &
- Branding
- Coordinate content creation for website, blogs, brochures, and social media
- Ensure brand consistency across all digital platforms
- Work with designers for creatives, banners, and promotional materials
Website &
- SEO
- Update website content regularly
- Perform basic SEO activities (keywords, meta tags, backlinks)
- Track website traffic using Google Analytics
Lead Generation
- Develop strategies for online lead generation
- Coordinate with the sales team for lead follow-up
- Maintain lead data and conversion reports
Email &
- WhatsApp Marketing
- Create and execute email marketing campaigns
- Manage WhatsApp broadcast messages and customer engagement
Reporting &
- Analysis
- Track KPIs such as traffic, engagement, leads, and conversions
- Prepare weekly/monthly performance reports
Required Qualifications
- Bachelors degree in Marketing, Business, or related field
- Certification in Digital Marketing (preferred)
Experience
- 1-3 years of experience in digital marketing
- Experience in running paid ads and social media management
📌 Digital Marketing Executive (Nagpur)
🏢 NLF
📍 Nagpur