16 Oct
|
Wonder Cement
|
Udaipur
16 Oct
Wonder Cement
Udaipur
Role & responsibilities
Define and own annual digital marketing strategy across channels
Set channel-wise budgets, KPIs and agency SLAs; hold agency partners accountable to delivery
Lead the digital team (Creative Manager, Media Manager) and build capability across the function
Integrate digital planning with ATL and BTL workstreams - ensure campaigns are coherent across touchpoints
Own MarTech stack decisions - evaluate, recommend and oversee tools across paid media, social and analytics
Drive lead generation strategy in coordination with the sales team Oversee WCL website strategy - UX direction, SEO and lead funnel performance
📌 Digital Lead - Senior Manager (Udaipur)
🏢 Wonder Cement
📍 Udaipur