Company Description PrimeScore is India’s trusted credit repair and financial wellness platform, helping individuals and businesses strengthen their credit health and move toward financial freedom. The company specializes in credit report analysis, error rectification, dispute resolution with banks and major credit bureaus, and credit score improvement and monitoring.

PrimeScore also offers personal and business credit consultation, credit eligibility and loan assistance, and financial education programs to build long-term financial credibility. Based at the iSTART Nest Incubation Center in Jodhpur, the team works closely with clients to address loan rejections, credit score challenges, and inaccuracies in credit reports, acting as a reliable credit advisor.

Role Description The Digital and Performance Marketing Manager is a full-time, on-site role based in Jodhpur. This role is responsible for planning, executing, and optimizing digital campaigns across channels such as search, social media, and display to drive qualified leads and brand awareness.

Day-to-day tasks include managing performance marketing campaigns, tracking and analyzing web and campaign analytics, refining targeting and messaging, and optimizing budgets to maximize ROI. The manager will collaborate with leadership and cross-functional teams to align marketing initiatives with business goals, develop and test new acquisition strategies,



and prepare regular performance reports and insights. The role also involves overseeing social media presence, coordinating with external partners when needed, and staying updated on digital marketing trends and best practices in the financial services sector.

Qualifications

- Candidates should possess strong Digital Marketing and Marketing skills, with experience in planning and managing multi-channel campaigns.
- Candidates should possess skills in Social Media Marketing to build brand presence and engage audiences across platforms.
- Candidates should possess Lead Generation skills focused on customer acquisition and conversion within performance marketing funnels.
- Candidates should possess Web Analytics skills to interpret data, track KPIs, and optimize campaigns based on insights.
- Relevant skills such as PPC/SEM management (e.g., Google Ads), experience with Meta Ads or similar platforms, and familiarity with marketing automation and CRM tools.
- Proven experience in digital or performance marketing, preferably in financial services or related industries.
- Strong analytical, communication, and stakeholder management skills, with the ability to work on-site in a quick-paced environment.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced certifications in digital marketing or analytics are an advantage.

📌 Digital And Performance Marketing Manager (Jodhpur)
🏢 PrimeScore
📍 Jodhpur