Location: South Delhi

Employment Type: Full-Time

About the Role

We are looking for a creative and passionate Content Strategist to drive content marketing and brand-building initiatives across our brands . The ideal candidate will be responsible for creating compelling content, managing social media, increasing brand awareness, and developing strategies that drive engagement and business growth.

Key Responsibilities

- Develop and execute content strategies aligned with brand and business goals.
- Create engaging content for social media, blogs, websites, email campaigns, and marketing materials.
- Manage and maintain content calendars across all brands.
- Plan and execute social media campaigns to increase engagement, followers, and brand visibility.
- Conceptualize and write scripts for reels, videos, and other digital content.
- Collaborate with cross-functional teams to create accurate and impactful content.
- Coordinate PR opportunities, media interactions, and brand collaborations.
- Ensure content consistency, tone of voice, and brand guidelines are maintained across all channels.
- Monitor content performance and identify opportunities for improvement.

What You'll Deliver
- Monthly content calendars




- Social media content and account management
- Blog articles and website content
- Reels, video concepts, and scripts
- Email campaigns and marketing copies
- E-books, guides, case studies, and whitepapers
- Webinar and YouTube content planning
- Influencer and brand collaboration initiatives

Success Metrics
- Growth in social media followers and engagement
- Increased brand awareness and online visibility
- Improved website traffic and audience retention
- Growth in subscriber base and content reach
- Contribution towards lead generation and brand-building goals

Requirements
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 1-3 years of experience in Content Marketing, Content Strategy, or Social Media Marketing.
- Excellent written and verbal communication skills.
- Strong understanding of social media trends, content marketing, and branding.
- Ability to manage multiple projects and brands simultaneously.
- Creative mindset with solid attention to detail.

If you love storytelling, content creation, and building brands through impactful marketing, we'd love to hear from you! ?

📌 Content Strategist (New Delhi)
🏢 Carry My Pet
📍 New Delhi