Key Responsibilities -

- Design and execute a comprehensive annual business development strategy.

- Create and manage rigorous annual, quarterly, and monthly sales forecasts to ensure predictable growth.

- Identify emerging trends in both the digital and offline marketing landscapes to position Purple Sketch ahead of competitors.

- Lead the full sales cycle from prospecting and lead generation to closing and contract negotiation in co-ordination with your team.

- Collaborate with the creative and strategy teams to craft bespoke, 360-degree marketing solutions for clients.

- Personally lead "Big Ticket" pitches and secure high-intent accounts.
- Leadership & Team Development

- Structure and lead the BD department, setting clear KPIs and performance benchmarks.

- Coach a team of BD executives, to drive sales and meet the business targets consistently.

- Act as the face of the agency for prospective clients, establishing trust and deep-rooted skilled relationships.

- Work closely with the account management team to identify upselling and cross-selling opportunities within existing accounts.

Required Skills -

- Strong strategic thinking and an "Integrated" mindset, with the ability to navigate both digital strategies (SEO/SEM)



and physical activation logistics or stall designs.

- Excellent interpersonal and communication skills, with a focus on high-impact storytelling and the ability to deliver non-negotiable presentation standards.

- Proven ability to sell business "solutions" rather than just services, addressing core client problems with a results driven and analytical approach.

- Extensive active network of CMOs, Brand Managers, and Marketing Heads, with a specific focus and established reputation in the North India market.

- A proven track record of consistently hitting or exceeding revenue targets within a reputable marketing agency environment.

- Tech-savvy proficiency in CRM tools (HubSpot/Salesforce), LinkedIn Sales Navigator, and presentation software including PowerPoint and Canva.

- Advanced skill in managing data and pipelines through spreadsheets (Excel, Google Sheets) and other project management tools.

- Additional certifications from Upgrad + MICA or Digital Vidya (CDMM) are a plus.

- Strong ownership-driven approach with the ability to manage multiple leads and projects under pressure while meeting tight deadlines.

- Must be based in or willing to relocate to Gurgaon.

📌 Business Development Manager (Gurugram)
🏢 Purske Creations
📍 Gurugram