Associate / Specialist - Digital Marketing (Pune)

Associate / Specialist - Digital Marketing (Pune)

16 Oct
|
Fresh Gravity
|
Pune

16 Oct

Fresh Gravity

Pune

Job highlights

- 4-6 years of hands-on digital marketing experience (preferably B2B tech,SaaS,AI,or consulting) . Strong working knowledge of LinkedIn campaigns,HubSpot Marketing Hub,SEO,and email automation .
- Required Skills
- Experience with LinkedIn and / or Google Ads management .

Job Summary What You ll Do: Digital Growth Marketing - Plan and execute digital marketing campaigns across LinkedIn, Google, website, and email - Manage campaign calendars, workflows, and performance dashboards - Build and optimize paid and organic strategies to increase reach and quality leads

Responsibilities

- Digital Growth Marketing - Plan and execute digital marketing campaigns across LinkedIn, Google, website, and email
- Manage campaign calendars, workflows, and performance dashboards
- Build and optimize paid and organic strategies to increase reach and quality leads
- Website Management SEO - Lead website updates and enhancements
- Conduct regular SEO audits; implement on-page, technical, and keyword optimization
- Improve website UX, conversion paths, and overall search visibility
- Content Social Media - Co-own the company s LinkedIn presence-posting, engagement, analytics, and growth
- Collaborate with content writers on blogs, landing pages, whitepapers, and case studies
- Create social graphics via Canva or coordinate with design resources
- HubSpot CRM Automation - Build landing pages, forms, workflows, and nurturing sequences
- Maintain CRM hygiene, segmentation, and reporting dashboards
- Partner with sales to support lead qualification, scoring,



and handovers
- Email Lead Nurturing - Develop and execute targeted email campaigns for different audience segments
- Conduct A/B testing across subject lines, CTAs, and content formats
- Track and improve open rates, click-through rates, and conversions
- Analytics Reporting - Monitor KPIs across channels and present insights with actionable recommendations
- Use tools like HubSpot, Google Analytics, Search Console, and SEMrush
- Provide campaign performance reports to marketing leadership and sales stakeholders

Requirements

Required Skills

- 4-6 years of hands-on digital marketing experience (preferably B2B tech, SaaS, AI, or consulting)
- Strong working knowledge of LinkedIn campaigns, HubSpot Marketing Hub, SEO, and email automation
- Proven ability to manage digital campaigns end-to-end
- Good understanding of analytics dashboards, A/B testing, funnel metrics, and reporting
- Solid writing skills and ability to adapt content for digital channels
- Proficiency in basic design tools (Canva or equivalent)

Nice to Have

- Experience with LinkedIn and/or Google Ads management

- Familiarity with ABM strategies
- Knowledge of HTML/CSS for minor website edits
- Exposure to the data/analytics/AI industry

Disclaimer: This job posting and Location has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Associate / Specialist - Digital Marketing (Pune)
🏢 Fresh Gravity
📍 Pune

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