About the Company

Jobin & Jismi is a fast-growing IT services and consulting firm specializing in Oracle NetSuite ERP solutions, eCommerce platforms, and emerging technologies such as AI, IoT, and robotics. With a robust global client base, the company delivers end-to-end business solutions including implementation, customization, integration, and ongoing support. Backed by a team of 200+ skilled professionals, Jobin & Jismi focuses on helping organizations streamline operations, improve efficiency, and accelerate their digital transformation journey across multiple industries.

About the Role

We are looking for a proactive and results-oriented Assistant Manager – Marketing with experience in digital marketing, preferably focused on product marketing. The ideal candidate should have hands-on experience in promoting products through digital channels, planning marketing campaigns, generating leads, and improving brand visibility.

Key Responsibilities

- Plan and execute digital marketing strategies for product promotion, brand awareness, and lead generation.
- Manage digital campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.
- Develop product-focused marketing campaigns highlighting features, benefits, value propositions, and competitive advantages.
- Manage product-related content across websites, landing pages, social media, email campaigns, and other digital channels.
- Conduct market research, competitor analysis, and audience research to identify growth opportunities.
- Collaborate with design, content, sales, and product teams to ensure consistent brand messaging.
- Monitor campaign performance using analytics tools and optimize campaigns based on relevant KPIs.
- Support SEO, SEM, email marketing,



and marketing automation initiatives.
- Track marketing budgets, analyze campaign results, and prepare performance reports.
- Assist in product launches, promotional activities, and go-to-market marketing initiatives.

Requirements

- Minimum of 2 years and less than 5 years of experience in digital marketing.
- Experience in product-based digital marketing is preferred.
- Hands-on knowledge of digital marketing channels, campaign management, and lead generation.
- Practical exposure to Google Ads, Meta Ads, SEO, SEM, and social media marketing.
- Familiarity with analytics tools such as Google Analytics 4 and Google Search Console.
- Understanding product positioning, target audience identification, customer journeys, and conversion funnels.
- Ability to analyze campaign performance and recommend data-driven improvements.
- Good written and verbal communication skills.
- Strong organizational skills and the ability to manage multiple marketing activities.

Added Advantage

- Strong theoretical knowledge of digital marketing concepts, frameworks, and strategies.
- Experience in marketing software products, SaaS platforms, eCommerce products, or technology solutions.
- Knowledge of product positioning, go-to-market strategies, and product launch planning.
- Familiarity with CRM tools, marketing automation, and conversion rate optimization.
- Relevant certifications in digital marketing, Google Ads, or analytics.

Preferred Candidate Profile A candidate who combines practical digital marketing experience with a strong understanding of marketing principles, particularly in product promotion. The candidate should be capable of translating product features into compelling marketing messages and driving measurable results through digital campaigns.

📌 Assistant Manager- Marketing (Chalakudy)
🏢 Jobin u0026 Jismi | Oracle Netsuite Solution provider Partner | SuiteCommerce Expert | VR and 3D
📍 Chalakudy