Company Description Elixir Tools & Specialities PVT LTD is a technology-driven trading and solutions company, promoted by experienced professionals with strong market expertise. Established in 2010, the company supplies specialized cutting tools, accessories, and industrial consumables such as application-oriented lubricants for forging and die casting. Elixir operates across South India with sales offices in Chennai and Bengaluru, and resident representatives in Hyderabad and Thiruvananthapuram.

The company focuses on high-quality global and indigenous brands, combining technical application support with trading to deliver added value to customers. Guided by a clear vision and mission, Elixir aims to be a reliable, innovative, and trusted supplier for industrial clients.

Role Description This is a full-time, hybrid role based in Bengaluru, with a combination of on-site customer visits and office work, alongside some work-from-home flexibility. The Sales and Application Engineer will identify and develop current business opportunities, manage existing customer accounts, and promote specialized cutting tools and lubricants across relevant industries. The role involves providing technical application support, understanding customer processes, recommending appropriate products, and conducting product demonstrations and trials.

Day-to-day responsibilities include preparing and delivering technical proposals, responding to customer inquiries, coordinating with suppliers and internal teams, and tracking sales performance and forecasts.



The engineer will also gather market intelligence, support after-sales service, and ensure high levels of customer satisfaction and long-term business relationships.

Qualifications

- Strong technical knowledge in mechanical/production/industrial engineering or a related discipline, preferably with experience in cutting tools, forging, or die casting lubricants.
- Proven sales and business development skills, including lead generation, opportunity qualification, and account management in industrial or manufacturing sectors.
- Ability to provide application engineering support: understanding customer processes, conducting trials, analyzing performance, and recommending optimized technical solutions.
- Effective communication and presentation skills, with the ability to explain technical concepts clearly to diverse stakeholders and build long-term customer relationships.
- Good organizational and time-management abilities, including planning customer visits, managing multiple projects, and maintaining accurate documentation and reports.
- Comfort with using standard office software, CRM tools, and digital communication platforms to manage sales activities and customer interactions.
- Willingness to travel within the region as required and work in a hybrid model based in Bengaluru.
- Diploma or Bachelor’s degree in Engineering or a related technical field; prior experience in industrial sales or application engineering is highly desirable.

📌 Sales and Application engineer (Bengaluru)
🏢 Elixir Tools u0026 Specialities
📍 Bengaluru