17 Oct
|
Cognizant
|
Chennai
We're Hiring: MarTech Platform
Join Cognizant Moment and help organizations transform customer experiences through cutting-edge Marketing Technology, Customer Data, Analytics, Personalization, and Journey Orchestration solutions.
Position: MarTech Platform Subject Matter Expert
Level: Manager
What You'll Do
- Act as a platform SME for MarTech consulting, solutioning, and delivery advisory.
- Design and guide customer data, analytics, personalization, experimentation, marketing automation, and customer journey solutions.
- Lead client workshops, assessments, solution discussions, and platform deep dives.
- Support RFPs/RFIs, proposals, estimations, demos, and proof-of-concepts.
- Define integration strategies across CRM, CMS, Commerce, Service, and Enterprise Data Platforms.
- Mentor teams and contribute to reusable accelerators, reference architectures, and best practices.
Preferred Platform Expertise Experience in one or more of the following areas:
- Customer Data Platforms: Adobe Experience Platform, Salesforce Data Cloud, Segment, Tealium, mParticle, Treasure Data
- Journey Orchestration: Adobe Journey Optimizer, Salesforce Marketing Cloud, Braze, Iterable, MoEngage, Oracle Responsys
- Digital Analytics: Adobe Analytics, GA4, Customer Journey Analytics
- Product Analytics: Amplitude, Mixpanel, Heap
- Personalization &
- Experimentation: Adobe Target, Optimizely, Dynamic Yield
- Marketing Automation: Marketo, HubSpot, Eloqua, Salesforce Marketing Cloud
What We're Looking For ✅
Experience in MarTech, Customer Data, Analytics, or Digital Marketing Platforms
✅
- Minimum 5 years of deep expertise in a MarTech platform or solution area
✅
- Solid understanding of identity, consent, segmentation, activation, measurement, and integrations
✅
Experience working with marketing, data, technology, privacy, and security stakeholders
✅
- Strong client-facing consulting and solutioning capabilities.
Interested candidates can apply or connect with us to explore this opportunity.
📌 Marketing Technology and Customer Intelligence (Chennai)
🏢 Cognizant
📍 Chennai