Category Management:
Drive sales participation: Review and analyse weekly (Volume/ sales/ margin) report and implement action plans to drive participation against budgeted plans.
Demand forecasting to ensure stock availability on shelf.
Identify challenges early in terms of consumer acquisition / retention basis sales numbers and advise course correction.
Plan trade initiatives to drive penetration.
Make a Recent Product launch plan and aid in timely execution of recent launches in stores.
Promotion/Activation Calendar for Own Brands in line with Category theme
Wigig Plans for its own brand to maximise on seasonal and Festive demand.
Prevent margin leakage: Optimising Promotion investment through ROI positive promotions
Reduce Wastage i.e., Expiry,



RTC, etc
Maintain solid store relations to ensure execution; stock availability and be able to resolve on-ground issues tactfully.
Analyse market, benchmarking activity, store visits to ensure execution and resolve any on- floor issues.

Merchandise Planning:
Primary and secondary planogram sign off to ensure own brand placement in stores.
Ensure price benchmarking Vs national brands.

People Management
SPOC for both internal (cross functional teams) and external partners (Vendors).

📌 Assistant Category Manager Mumbai
🏢 Acme Services
📍 Mumbai