Develop and oversee overall performance marketing strategy
Create and manage Google Ad campaigns. (SEM)
Create and manage Facebook Ads and Instagram Ads. (Social media advertising)
Ensure top organic search ranking positions (SEO)
Regularly review and optimise all advertising campaigns for positive ROAS
Manage paid listings on third party websites and media partners
Develop and oversee email marketing and marketing automation strategy
Set up, manage, and optimise email marketing campaigns (EDM newsletters, drip campaigns etc.)
Manage Google Analytics to track and measure all marketing campaigns
Regularly review multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimisation action plans to sales and marketing teams
Conduct regular conversion rate optimisation audits and execute A/B tests, user testing/feedback to improve conversion rates across the brands digital channels and assets

📌 Performance Marketing Executive Mumbai
🏢 Acme Services
📍 Mumbai