For Limra Events, I’d keep the Business Development Manager requirement strongly focused on corporate events, exhibitions, BTL activations, retail branding, and client acquisition. Current event-industry BDM roles commonly emphasize full-cycle sales, corporate relationships, proposals/costing, negotiation, pipeline management, profitability, and coordination with creative/production teams. Indeed

Business Development Manager – Limra Events

Location: Pune, Maharashtra
Department: Business Development / Client Servicing
Experience: Preferably 3–6 years in Event Management / Exhibitions / BTL / Experiential Marketing / Branding

Key Requirements & Responsibilities

- Generate recent corporate clients and business opportunities for Limra Events.
- Strong experience in Corporate Events, Exhibition Stalls, BTL Activations, Retail Branding, Dealer Meets, Product Launches and Experiential Marketing.
- Identify and connect with Marketing Heads, Brand Managers, Procurement Teams, Admin/HR teams and event decision-makers.
- Generate leads through LinkedIn, email, cold calling, networking, referrals, exhibitions and corporate meetings.
- Arrange client meetings, understand briefs and convert requirements into business opportunities.
- Prepare and present company profiles, pitch decks, proposals, quotations and commercial presentations.
- Coordinate with 2D/3D designers, production, fabrication and operations teams for proposals and execution.
- Understand event costing, fabrication costing, vendor costing, margins and profitability.
- Negotiate commercials and close deals independently.
- Maintain systematic follow-ups for leads, quotations, proposals and pending decisions.
- Develop existing accounts for repeat business, cross-selling and long-term relationships.




- Maintain a proper sales pipeline/CRM, including lead status, next follow-up, expected revenue and closure probability.
- Track upcoming exhibitions, corporate events, tenders and BTL opportunities across India.
- Should be comfortable with client meetings, site visits and travel when required.
- Excellent English communication, presentation, negotiation and client-handling skills.
- Working knowledge of Excel, PowerPoint, email communication and CRM tools.

Candidate We Should Prefer

For Limra Events specifically, I would prioritize someone who already has contacts in corporate marketing/procurement and the events/exhibition industry, rather than hiring a generic salesperson. Existing corporate relationships are also treated as a major advantage in comparable event-industry BD roles. LinkedIn

The person should understand how to take a lead through the complete cycle:

Lead → Meeting → Brief → Concept → Costing → Proposal → Negotiation → PO/Confirmation → Execution Coordination → Payment Follow-up → Repeat Business

Suggested KPIs

I would set measurable KPIs around qualified leads generated, client meetings, proposals submitted, conversion ratio, new clients acquired, monthly revenue, gross margin, repeat business, and pipeline value. These align closely with KPIs being used in comparable event-sector BDM roles. Indeed

For Limra Events, the most important KPI should not simply be the number of calls made—it should be profitable business actually converted.

Job Types: Full-time, Fresher

Pay: Up to ₹30,000.00 per month

Education:

- Diploma (Required)

Experience:

- Business development: 1 year (Required)
- total work: 1 year (Required)

Language:

- English (Preferred)

Work Location: Remote

📌 Business Development Executive (BDE) (India)
🏢 Limra Events
📍 India