18 Oct
|
Ganpati Enterprises
|
Ludhiana
18 Oct
Ganpati Enterprises
Ludhiana
Job Description:
Digital Marketing ExecutiveA Digital Marketing Executive is responsible for executing and managing an organization’s online marketing strategies. The primary goal is to drive brand awareness, increase website traffic, and acquire high-quality leads through targeted digital channels. This role reports directly to the Digital Marketing Manager or Head of Marketing and collaborates closely with content writers, graphic designers, and sales teams.Core ResponsibilitiesThe day-to-day duties span across various digital disciplines to ensure consistent online visibility and audience engagement:Core DomainKey Performance Tasks & DutiesSearch Engine Optimization (SEO) Execute on-page and off-page SEO strategies to improve organic rankings.
- Perform continuous keyword research and monitor website health using search tools.Paid Advertising (PPC) Plan, launch, and optimize paid campaigns on Google Ads, Meta Ads, and LinkedIn Ads.
- Manage daily ad spends and adjust bid strategies to achieve the lowest possible Cost Per Acquisition (CPA).Social Media Management
Curate, schedule, and publish engaging content across corporate social channels. Monitor website traffic, bounce rates, and conversion funnels.Soft Skills Strong analytical mindset capable of turning data into actionable marketing tweaks.
- Moderate comments, respond to queries, and build an active online community.Email & Content Marketing Design and launch targeted email newsletters, segmenting subscriber lists based on user behavior.
- Draft explicit, persuasive copy for landing pages, ad text, and marketing collateral.Data Analytics & Reporting
- Compile monthly performance reports tracking ROI, Click-Through Rates (CTR), and lead volume.Job Requirements & QualificationsCandidates must balance technical proficiency with creative execution and structured data analysis
- :Requirement CategoryIdeal Candidate ProfileEducation Bachelor's degree in Marketing, Digital Media, Communications, or a related business field.Experience 1 to 3 years of working experience in an executive-level digital marketing role or agency setup.Technical Stack Analytics: Google Analytics 4 (GA4), Google Search Console.
- Marketing Tools: SEMrush, Ahrefs, Mailchimp, HubSpot, or similar CRM/SEO suites.
- Content Platforms: WordPress, Shopify, or alternative CMS platforms.
- Excellent creative copywriting and sharp cross-team communication skills.
Pay: ₹12,000.00 - ₹15,000.00 per month
Work Location: In person
📌 Jr. Digital Marketing Executive (Ludhiana)
🏢 Ganpati Enterprises
📍 Ludhiana